Hi, I'm Pam! With over 11 years of experience in graphic design, video editing, branding, social media content creation, and photography, I love helping brands tell their story visually. I combine design thinking, narrative clarity, and strategic use of tools like Adobe Creative Cloud, CapCut, Canva, Lightroom, and AI to create engaging content that really connects with people. I'm bilingual in English and Spanish, and I've worked with a variety of brands across F&B, retail, beauty, lifestyle, and cultural sectors, producing videos, social media visuals, influencer activations, and corporate branding. I'm passionate about creativity and always eager to deliver visuals that make a meaningful impact.

Pamela Victoria Martínez Aviléz

Hi, I'm Pam! With over 11 years of experience in graphic design, video editing, branding, social media content creation, and photography, I love helping brands tell their story visually. I combine design thinking, narrative clarity, and strategic use of tools like Adobe Creative Cloud, CapCut, Canva, Lightroom, and AI to create engaging content that really connects with people. I'm bilingual in English and Spanish, and I've worked with a variety of brands across F&B, retail, beauty, lifestyle, and cultural sectors, producing videos, social media visuals, influencer activations, and corporate branding. I'm passionate about creativity and always eager to deliver visuals that make a meaningful impact.

Available to hire

Hi, I’m Pam! With over 11 years of experience in graphic design, video editing, branding, social media content creation, and photography, I love helping brands tell their story visually. I combine design thinking, narrative clarity, and strategic use of tools like Adobe Creative Cloud, CapCut, Canva, Lightroom, and AI to create engaging content that really connects with people.

I’m bilingual in English and Spanish, and I’ve worked with a variety of brands across F&B, retail, beauty, lifestyle, and cultural sectors, producing videos, social media visuals, influencer activations, and corporate branding. I’m passionate about creativity and always eager to deliver visuals that make a meaningful impact.

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Language

Spanish; Castilian
Fluent
English
Advanced
Portuguese
Beginner

Work Experience

Senior Content Executive at CCI Global
August 1, 2024 - Present
Created B2B content, video, motion graphics, and social campaigns for LinkedIn, increasing engagement by 80%. Directed branding for internal webinars, corporate storytelling, and training visuals. Used Adobe Suite, AI tools, and storytelling techniques across platforms.
Marketing Executive & Brand Designer at Alawael Investment Group
July 31, 2024 - July 21, 2025
Led digital content for F&B and retail brands (New York Fries, Colors Café, Optic4Less). Produced videos, social media visuals, and influencer activations across Instagram and TikTok. Combined creative strategy with analytics (Metricool, META, GA).
Caricature Artist & Graphic Designer at Art me Up Dubai - Global Village
March 31, 2023 - July 21, 2025
*Rebranding. *Created live portraits and caricature for high-footfall environments.
Social Media Graphic Designer at Ovi Social Media Agency
October 31, 2022 - July 21, 2025
Managed content for clients across beauty, lifestyle, and retail sectors. Produced TikToks, Reels, static posts, and motion graphics.
Social Media Designer at Origin Business Group
March 31, 2022 - July 21, 2025
Crafted copy, photo, digital/print content and real estate visuals for sales and lead generation.
Video Editor & Graphic Designer at WinJet Digital Strategies
February 28, 2021 - July 21, 2025
Developed brand kits and launch campaigns with performance-driven video ads.
Videographer & Graphic Designer at Bach line Arte y Cultura
March 31, 2020 - July 21, 2025
Filmed music videos, designed merchandise, created websites, and led branding for a music cultural space.
Graphic Designer at Salud Ocupacional Integral Soy s.a.s.
December 31, 2017 - July 21, 2025
Developed corporate branding, e-learning videos, infographics, and interactive training visuals for occupational health programs. Led social media and direct marketing via Mailchimp and WordPress, improving client interaction by 30%.
Senior Content Executive at CCI Global
August 1, 2024 - Present
Created B2B content, video, motion graphics, and social campaigns for LinkedIn, increasing engagement by 80%. Directed branding for internal webinars, corporate storytelling, and training visuals. Used Adobe Suite, AI tools, and storytelling techniques across platforms.
Marketing Executive & Brand Designer at Alawael Investment Group
July 31, 2024 - July 21, 2025
Led digital content for F&B and retail brands (New York Fries, Colors Café, Optic4Less). Produced videos, social media visuals, and influencer activations across IG and TikTok. Combined creative strategy with analytics (Metricool, META, GA).
Caricature Artist & Graphic Designer at Art me Up Dubai - Global Village
March 31, 2023 - July 21, 2025
Rebranding. Created live portraits and caricature for high-footfall environments.
Social Media Graphic Designer at Ovi Social Media Agency
October 31, 2022 - July 21, 2025
Managed content for clients across beauty, lifestyle, and retail sectors. Produced TikToks, Reels, static posts, and motion graphics.
Social Media Designer at Origin Business Group
March 31, 2022 - July 21, 2025
Crafted copy, photo, digital/print content and real estate visuals for sales & lead generation.
Video Editor & Graphic Designer at WinJet Digital Strategies
February 28, 2021 - July 21, 2025
Developed brand kits and launch campaigns with performance-driven video ads.
Videographer & Graphic Designer at Bach line Arte y Cultura
March 31, 2020 - July 21, 2025
Filmed music videos, designed merchandise, created websites, and led branding for a music cultural space.
Graphic Designer at Salud Ocupacional Integral Soy s.a.s.
December 31, 2017 - July 21, 2025
Developed corporate branding, e-learning videos, infographics, and interactive training visuals for occupational health programs. Led social media and direct marketing via Mailchimp and WordPress, improving client interaction by 30%.

Education

Graphic Communication at UNIMINUTO
August 1, 2011 - August 31, 2014
Graphic Designer
Filmmaker at UNIMINUTO
August 1, 2014 - October 30, 2017
Audiovisual Producer, Videographer, Photographer
Audiovisual Producer at UNINUTO
January 1, 2014 - December 31, 2017
Graphic Communicator at School of Plastic & Visual Arts
January 1, 2011 - December 31, 2014
Graphic Communicator at School of Plastic & Visual Arts
January 1, 2011 - December 31, 2014
Audiovisual Producer at Uninuto
January 1, 2014 - December 31, 2017

Qualifications

Audiovisual Storytelling for Social Media
August 1, 2021 - August 31, 2021
Domestika Inc. 2001 Addison St. Berkeley, CA 94704 USA ID: dbbe33c98caa6ad38506e72e6997c3c8 Josune Imízcoz - Periodista y Especialista en Vídeo para RRSS
Branding for beginners
July 1, 2021 - July 31, 2021
Domestika Inc. 2001 Addison St. Berkeley, CA 94704 USA ID: 4c1b82f85a1f7f3ff9f10e1d0a0b815d Alejandro Agois Hatton
Audiovisual Storytelling for Social Media
August 1, 2021 - August 31, 2021
Basic Fundamentals of Branding
July 1, 2021 - July 31, 2021
Content Creation with AI
June 1, 2025 - June 30, 2025
Diploma in Tools for Cultural Management
April 1, 2028 - April 30, 2028
Content Creation with AI
June 1, 2025 - June 30, 2025
Audiovisual Storytelling for Social Media
August 1, 2021 - August 31, 2021
Basic Fundamentals of Branding
July 1, 2021 - July 31, 2021
Diploma in Tools for Cultural Management
April 1, 2028 - April 30, 2028

Industry Experience

Media & Entertainment, Healthcare, Real Estate & Construction, Transportation & Logistics, Travel & Hospitality, Education, Retail, Consumer Goods, Non-Profit Organization, Other
    uniE621 Instagram Static post design - Colors Cafe International Cuisine
    Instagram Static post design, photography with Iphone & Copywriting for Colors Cafe Restaurant of International Cuisine in Deira, Dubai, UAE.
    uniE621 Photo for Instagram
    Instagram Carousel post design, photography with Iphone & Copywriting for Colors Cafe Restaurant of International Cuisine in Deira, Dubai, UAE.
    paper Social Media Static Design - International Cuisine Restaurant
    Instagram post design, photography with Iphone & Copywriting for Colors Cafe Restaurant of International Cuisine in Deira, Dubai, UAE.