I am an AI-driven digital marketing specialist with 5+ years of hands-on experience in performance marketing, paid media, and brand growth. I am currently pursuing an MBA in Marketing at Vivekananda Global University, Jaipur, in my final semester, blending strategic business knowledge with practical expertise in Meta and Google advertising, as well as marketing automation. I have managed ₹10L+ monthly ad budgets across 5-6 client accounts, leveraging AI-powered tools to reduce costs by 35% and improve ROAS by 42%. I have expertise in driving data-informed strategies for real estate, travel, and B2B brands, and I am seeking opportunities in multinational corporations with remote or hybrid work flexibility. In cross-functional settings, I collaborate with sales, design, and product teams to translate insights into actionable campaigns and scalable results. I enjoy leveraging AI-driven content and automation to boost efficiency and ROI.

Pankaj Singh Bargali

I am an AI-driven digital marketing specialist with 5+ years of hands-on experience in performance marketing, paid media, and brand growth. I am currently pursuing an MBA in Marketing at Vivekananda Global University, Jaipur, in my final semester, blending strategic business knowledge with practical expertise in Meta and Google advertising, as well as marketing automation. I have managed ₹10L+ monthly ad budgets across 5-6 client accounts, leveraging AI-powered tools to reduce costs by 35% and improve ROAS by 42%. I have expertise in driving data-informed strategies for real estate, travel, and B2B brands, and I am seeking opportunities in multinational corporations with remote or hybrid work flexibility. In cross-functional settings, I collaborate with sales, design, and product teams to translate insights into actionable campaigns and scalable results. I enjoy leveraging AI-driven content and automation to boost efficiency and ROI.

Available to hire

I am an AI-driven digital marketing specialist with 5+ years of hands-on experience in performance marketing, paid media, and brand growth. I am currently pursuing an MBA in Marketing at Vivekananda Global University, Jaipur, in my final semester, blending strategic business knowledge with practical expertise in Meta and Google advertising, as well as marketing automation. I have managed ₹10L+ monthly ad budgets across 5-6 client accounts, leveraging AI-powered tools to reduce costs by 35% and improve ROAS by 42%. I have expertise in driving data-informed strategies for real estate, travel, and B2B brands, and I am seeking opportunities in multinational corporations with remote or hybrid work flexibility. In cross-functional settings, I collaborate with sales, design, and product teams to translate insights into actionable campaigns and scalable results. I enjoy leveraging AI-driven content and automation to boost efficiency and ROI.

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Language

English
Advanced
Hindi
Fluent

Work Experience

Assistant Manager - Digital Marketing at Value Homz Group (Real Estate & Travel) - Gurugram
April 1, 2023 - Present
Leading digital marketing initiatives for luxury real estate and travel brands. Manage ₹10L+ monthly ad spend across Meta Ads and Google Ads with AI-driven optimization. Drive integrated campaigns across Instagram, Facebook, and LinkedIn using Meta Business Suite and AI content tools, achieving 150% MoM growth in organic reach. Utilize ChatGPT and Jasper AI for content ideation, ad copy, and automated reporting, reducing manual effort by ~40%. Handle 5–6 client accounts concurrently with 95% retention and generate INR 15+ crores in qualified sales pipeline. Deploy AI-powered A/B testing to cut cost-per-lead by 35% and boost ROAS by 42%. Collaborate with sales, design, and product teams using Asana and Slack for seamless delivery.
Marketing Assistant at 21 Express - Gurugram
October 1, 2021 - April 1, 2023
Managed paid social campaigns on Meta Ads Manager and Google Ads, optimizing targeting to reduce customer acquisition costs by 28%. Designed automated email workflows using Mailchimp and HubSpot, improving open rates by 25% and CTR by 18%. Built comprehensive campaign strategies with AI-powered audience segmentation, ensuring measurable ROI and business alignment. Created performance dashboards using GA4 and Google Data Studio for real-time monitoring.
Assistant Media Buyer at RI Websoft Pvt. Ltd.
September 1, 2020 - October 1, 2021
Planned and executed B2B paid campaigns using Facebook Business Manager, generating 500+ qualified leads monthly. Developed client-specific campaign strategies using AI audience insights and buyer persona mapping. Monitored campaign metrics daily using Google Analytics and provided optimization recommendations.
Social Media Manager at Firstcall Digital Marketing Pvt. Ltd.
November 1, 2018 - July 1, 2020
Managed paid social and Google Ads campaigns across multiple client accounts. Led a team of two junior designers, delegating tasks and maintaining quality control using Canva and Adobe tools. Served as primary client contact with a 95% satisfaction score, translating briefs into actionable strategies.

Education

MBA - Marketing (Pursuing - Final Semester) at Vivekananda Global University, Jaipur
January 11, 2030 - January 1, 2025
BCA - Computer Applications & IT at JECRC University, Jaipur
January 11, 2030 - May 15, 2026

Qualifications

Foundation in Technology, Data Analytics & Programming
January 11, 2030 - May 15, 2026
Digital Marketing Certification - Professional Course
January 11, 2030 - May 15, 2026
Google Ads Search Certification
January 11, 2030 - May 15, 2026
Google Analytics 4 Certification
January 11, 2030 - May 15, 2026
Meta Blueprint Certified - Facebook
January 11, 2030 - May 15, 2026
HubSpot Content Marketing - HubSpot Academy
January 11, 2030 - May 15, 2026

Industry Experience

Real Estate & Construction, Travel & Hospitality, Software & Internet, Professional Services, Media & Entertainment