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Sports branding and creative direction leader with 10+ years of experience helping athletic programs and schools build recognizable, consistent brands through design, photography, storytelling, and digital strategy. Led end-to-end creative for an independent school athletic department—covering uniforms, environmental branding, social media, website management, photo/video production, and championship marketing—while mentoring student creators and building scalable visual systems.…Sports branding and creative direction leader with 10+ years of experience helping athletic programs and schools build recognizable, consistent brands through design, photography, storytelling, and digital strategy. Led end-to-end creative for an independent school athletic department—covering uniforms, environmental branding, social media, website management, photo/video production, and championship marketing—while mentoring student creators and building scalable visual systems.

Patrick Ammons

Content Creator, Content Strategist, Designer, +6

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Sports branding and creative direction leader with 10+ years of experience helping athletic programs and schools build recognizable, consistent brands through design, photography, storytelling, and digital strategy. Led end-to-end creative for an independent school athletic department—covering uniforms, environmental branding, social media, website management, photo/video production, and championship marketing—while mentoring student creators and building scalable visual systems.…Sports branding and creative direction leader with 10+ years of experience helping athletic programs and schools build recognizable, consistent brands through design, photography, storytelling, and digital strategy. Led end-to-end creative for an independent school athletic department—covering uniforms, environmental branding, social media, website management, photo/video production, and championship marketing—while mentoring student creators and building scalable visual systems.

Available to hire

Sports branding and creative direction leader with 10+ years of experience helping athletic programs and schools build recognizable, consistent brands through design, photography, storytelling, and digital strategy.

Led end-to-end creative for an independent school athletic department—covering uniforms, environmental branding, social media, website management, photo/video production, and championship marketing—while mentoring student creators and building scalable visual systems.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Director of Marketing & Creative at Roosters Lacrosse Club

January 1, 2024 - Present

Lead club branding, photography, graphic design, recruiting materials, and event coverage. Develop and execute social media strategy to increase visibility and engagement while supporting recruiting and program growth through consistent visual storytelling.

Sports Information Director at Holy Innocents' Episcopal School

January 1, 2023 - Present

Lead the visual identity and public presentation of the school’s athletic program. Direct branding, graphics, photography, video, website strategy, social media, and environmental graphics while coordinating with coaches, administrators, vendors, and student creators. Manage game-day visual communication including scoreboard content, support apparel/creative systems, and oversee consistent brand standards across uniforms, live events, and digital channels.

Head Varsity Lacrosse Coach at Holy Innocents' Episcopal School

January 1, 2022 - December 31, 2025

Oversaw player development and recruiting, program communication, scheduling, fundraising, and team culture. Helped strengthen program visibility through branding and athletic communications initiatives in support of a consistent, recognizable program identity.

Middle School Physical Education Teacher at Holy Innocents' Episcopal School

January 1, 2021 - December 31, 2024

Created engaging learning environments focused on physical literacy, teamwork, and lifelong fitness. Built relationships with students and families while delivering structured PE programming and supporting a positive school culture.