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Adaptable and driven Digital Marketing Management student (Sprott Shaw College, graduated Nov 2025) with a passion for hospitality and tourism marketing. Skilled in creating engaging digital content, promoting events, and using analytics to shape strategy. Drawing on 13 years of experience in high-stakes roles, I bring reliability, strong communication, and a proven ability to thrive in dynamic environments. Eager to help showcase the beauty and experiences of the Esowista Peninsula through compelling storytelling and digital strategy.…Adaptable and driven Digital Marketing Management student (Sprott Shaw College, graduated Nov 2025) with a passion for hospitality and tourism marketing. Skilled in creating engaging digital content, promoting events, and using analytics to shape strategy. Drawing on 13 years of experience in high-stakes roles, I bring reliability, strong communication, and a proven ability to thrive in dynamic environments. Eager to help showcase the beauty and experiences of the Esowista Peninsula through compelling storytelling and digital strategy.

Patrick Welch

Marketing Strategist, Brand Strategist, Content Producer, +2

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Adaptable and driven Digital Marketing Management student (Sprott Shaw College, graduated Nov 2025) with a passion for hospitality and tourism marketing. Skilled in creating engaging digital content, promoting events, and using analytics to shape strategy. Drawing on 13 years of experience in high-stakes roles, I bring reliability, strong communication, and a proven ability to thrive in dynamic environments. Eager to help showcase the beauty and experiences of the Esowista Peninsula through compelling storytelling and digital strategy.…Adaptable and driven Digital Marketing Management student (Sprott Shaw College, graduated Nov 2025) with a passion for hospitality and tourism marketing. Skilled in creating engaging digital content, promoting events, and using analytics to shape strategy. Drawing on 13 years of experience in high-stakes roles, I bring reliability, strong communication, and a proven ability to thrive in dynamic environments. Eager to help showcase the beauty and experiences of the Esowista Peninsula through compelling storytelling and digital strategy.

Available to hire

Adaptable and driven Digital Marketing Management student (Sprott Shaw College, graduated Nov 2025) with a passion for hospitality and tourism marketing. Skilled in creating engaging digital content, promoting events, and using analytics to shape strategy.

Drawing on 13 years of experience in high-stakes roles, I bring reliability, strong communication, and a proven ability to thrive in dynamic environments. Eager to help showcase the beauty and experiences of the Esowista Peninsula through compelling storytelling and digital strategy.

Skills

Canva

Copywriting

SEO

Experience Level

Canva

Expert

Copywriting

Expert

SEO

Expert

Language

English

Fluent

Work Experience

Sales and Marketing Intern at The Wickaninnish Inn

October 1, 2025 - November 1, 2025

Assisted and learned from the Sales and Marketing Manager and Digital Marketing Manager; learned how to create print and digital ads, co-ordinate ad sales between print, radio and digital media sources; participated in videography scheduling and production; created internal and external collateral that adhered to brand guidelines and tone.

Digital Marketing Consultant (Temporary) at F3 Fit

September 1, 2025 - October 1, 2025

Developed a comprehensive social media marketing plan, leveraging Rival IQ audit to optimize posting schedule and audience engagement; managed Meta Business Suite; designed targeted campaigns for key demographics; applied SEO keyword strategies and hashtag optimization to improve reach; created video marketing collateral that generated revenue.

Conductor/Locomotive Engineer at Canadian Pacific Railway

June 1, 2011 - October 1, 2024

Responsible for the safe and timely movement of trains, as well as switching tasks. On-call 24/7-365; worked on large-scale transportation infrastructure projects during the 2021 floods.

Instructor at Offspecwar

November 1, 2023 - August 1, 2025

Taught dynamic skills courses to diverse student groups, simplifying complex material into accessible lessons. Conducted customer research and outreach to help design courses that consistently sold out.

Open Mic Coordinator-Host at The Commodore Grand Café and Lounge

July 1, 2018 - October 1, 2019

Organized and promoted Kamloops’ largest weekly open mic event, boosting venue traffic. Planned and executed a charity open mic that raised funds for a local Kamloops charity. Managed event promotion via social media and coordinated media outreach.