Mavala Rebranding
Paulo Vieira
Published
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MAVALA is a well-known Swiss cosmetics brand, famous for nail and skincare products. The brand needed a fresh look to connect with modern customers who value real beauty over perfection. The goal was to update MAVALA’s identity while keeping its Swiss heritage. The beauty industry often promotes unrealistic standards, but MAVALA wanted to focus on real, natural beauty. The redesign introduced a modern visual style that showcased real people instead of perfect models. This made the brand more relatable and inclusive. #branding #graphicdesigner #designer #logo