I’m a Freelance UI/UX Designer who loves building digital experiences that feel effortless, look beautiful, and actually work for the people using them. I partner directly with business owners, startups, and product teams to take ideas from early concept to polished, launch-ready design — handling everything from user research and wireframing to high-fidelity mockups, interactive prototypes, and developer-ready handoff. I’m detail-obsessed, easy to work with, and I stay communicative throughout every stage of a project. I genuinely care about the outcomes my clients get, and whether you need a full product designed from scratch or an existing experience improved, I bring the same level of craft and commitment to every engagement.

Payton Ruggeri

I’m a Freelance UI/UX Designer who loves building digital experiences that feel effortless, look beautiful, and actually work for the people using them. I partner directly with business owners, startups, and product teams to take ideas from early concept to polished, launch-ready design — handling everything from user research and wireframing to high-fidelity mockups, interactive prototypes, and developer-ready handoff. I’m detail-obsessed, easy to work with, and I stay communicative throughout every stage of a project. I genuinely care about the outcomes my clients get, and whether you need a full product designed from scratch or an existing experience improved, I bring the same level of craft and commitment to every engagement.

Available to hire

I’m a Freelance UI/UX Designer who loves building digital experiences that feel effortless, look beautiful, and actually work for the people using them. I partner directly with business owners, startups, and product teams to take ideas from early concept to polished, launch-ready design — handling everything from user research and wireframing to high-fidelity mockups, interactive prototypes, and developer-ready handoff.

I’m detail-obsessed, easy to work with, and I stay communicative throughout every stage of a project. I genuinely care about the outcomes my clients get, and whether you need a full product designed from scratch or an existing experience improved, I bring the same level of craft and commitment to every engagement.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

UI/UX Designer at RABA Transit App Redesign
November 1, 2025 - December 1, 2025
Delivered a full end-to-end redesign of a public transit app for a region of 92,000+ residents — conducting user interviews, running usability tests, and designing wireframes through polished high-fidelity prototypes entirely in Figma. Designed a responsive, accessible interface grounded in clear visual hierarchy, intuitive navigation, and WCAG accessibility standards — improving usability by 25% and user satisfaction by 30%. Produced developer-ready design specs and a consistent component library, ensuring a seamless handoff and a scalable foundation for future product growth.
UI/UX Designer at Golden State Cookies
January 1, 2025 - February 1, 2025
Partnered directly with a small business owner to design a custom cookie ordering platform from scratch — handling user research, information architecture, wireframing, and a complete high-fidelity design system tailored to the brand. Redesigned a complex ordering process into a streamlined 3-step flow grounded in usability testing and real user feedback, boosting checkout completion by 32% and user satisfaction by 38%. Delivered a fully launch-ready digital platform that expanded the client's digital reach by 45% and gave their business a professional, scalable online presence.
UI/UX Designer (Self-Initiated Concept) at Electric Scooter Landing Page
January 1, 2025 - Present
Designed a concept landing page and rental flow for an electric scooter brand — creating a custom logo, a futuristic color system, and a streamlined user experience from first impression to rental completion.

Education

UI/UX Design Certification at Bethel School of Technology
June 1, 2024 - March 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment