Hi, I’m Ally Baston, a versatile illustrator and animator based in Sydney, Australia. I specialise in concept art, character design, storyboard art, and 2D frame-by-frame animation, with experience across producing and delivering visuals for music videos, social campaigns, and independent projects. I’ve collaborated with major brands and artists such as Universal NZ and Sony Entertainment UK, leading creative direction and mentoring small teams of animators through end-to-end production—from concept and storyboarding to animation and post.

Ally Baston

Hi, I’m Ally Baston, a versatile illustrator and animator based in Sydney, Australia. I specialise in concept art, character design, storyboard art, and 2D frame-by-frame animation, with experience across producing and delivering visuals for music videos, social campaigns, and independent projects. I’ve collaborated with major brands and artists such as Universal NZ and Sony Entertainment UK, leading creative direction and mentoring small teams of animators through end-to-end production—from concept and storyboarding to animation and post.

Available to hire

Hi, I’m Ally Baston, a versatile illustrator and animator based in Sydney, Australia. I specialise in concept art, character design, storyboard art, and 2D frame-by-frame animation, with experience across producing and delivering visuals for music videos, social campaigns, and independent projects.

I’ve collaborated with major brands and artists such as Universal NZ and Sony Entertainment UK, leading creative direction and mentoring small teams of animators through end-to-end production—from concept and storyboarding to animation and post.

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Language

English
Fluent

Work Experience

Creative Director at Sony Entertainment UK
April 1, 2021 - Present
Led concept development and pitching for the music video Everybody’s Dead Inside by Alissic; created storyboard and set designs; on set as assistant director and VFX guide; designed promotional rollout for artist's social media; filmed/edited/animated clips achieving ~500k views across social channels.
Lead Animator at Universal Music NZ
January 1, 2022 - Present
Managed animation and creative direction for NZ artist Ratbag; responsibilities included concept and pitch production, storyboard development, animation keyframing, and organizing/leading a team of 1-4 animators through development.
Social Media Content Creator at Self-employed
January 1, 2020 - Present
Developed social media content and built a strong personal brand; amassed 300k followers on TikTok and 22k on Instagram through original art, animations and art-related content.
Content Creator at Taco Bell
January 1, 2020 - Present
Collaborated on the rollout of the 2020 Taco Lover’s Pass social media campaign; concept creation, pitching, video direction, editing and animation; achieved 30k views on TikTok.
Artist at Tinder x Amplify
May 1, 2021 - Present
Created art for the second season of the online series Love Songs; produced five physical artworks for set and props; assisted on set during production as extra actor.
Animator at Miss June
December 1, 2024 - Present
Created animation for Miss June’s Post Pop Depression music video, funded by Screen NZ; handled concept creation, character design, storyboard and composition for a 3-minute 2D frame-by-frame piece.

Education

Bachelor of Animation at University of Technology Sydney
June 18, 2021 - June 23, 2023
Bachelor of Design in Animation at University of Technology Sydney
August 1, 2019 - December 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet
    uniE608 Pinky Girl - 2D Animation
    2D Illustrated Spotify visualiser for Universal Music, created using Toon Boom Harmony. Animation assist: Beatrice Robinson. explainervideo advert