Account Manager at Viral Nation

Account Manager at Viral Nation, primary contact for client and influencer relations; manage influencer and experiential campaigns, budgeting, strategy, sourcing and contracting, influencer management, content review, and analytics. Lead campaigns including Zillow Home Buyers, Agent Brand, Apartment Rentals, and the Kimberly-Clark portfolio (Goodnites, Poise, Huggies XL, Pull-Ups, Kleenex). Oversaw the annual operational budget for the Liquid I.V. College Ambassador Program; supported execution across 20+ U.S. universities with Move-In Hub activations, Hydra Con Tour events, communications, budgeting, invoicing, and activation/sales. Previously managed campaigns including Rocket Mortgage Take Me Home, META’s Avatars Dynamic Drip, Liquid I.V. College Ambassador Program, Uber One and Uber Eats, Zillow’s Holiday campaigns, and Chegg’s College Ambassador program. Ensured campaigns align with client goals; optimized processes; trained account executives and coordinators; developed wor

Sales and Special Events Manager at Berkeley Events and Catering

Responsible for management of special event bookings, including marketing, production, and budget oversight; represented the venue in tours, addressing venue logistics and event operations. Using Zoho CRM, maintained client relationships post-event and tracked sales to meet annual targets of $750,000. Developed and presented marketing plans and campaign performance reports; created competitive pricing models and collateral to drive revenue. Oversaw event staff including servers, bartenders, and crew, providing training and support to ensure high-quality service and client satisfaction.

Account Manager, Experiential Marketing at Femme Fatale Media

Led the development and execution of multiple experiential marketing campaigns for high-profile clients across sports, lifestyle, beauty, technology, gaming, and entertainment. Created innovative XM initiatives connecting brands with consumers nationwide; developed proposals and presentations, pitched new business opportunities, and secured new clients, surpassing yearly sales targets of $350,000. Supported growth by identifying opportunities within existing and external accounts. Managed 8+ experiential marketing campaigns; provided regular performance reports resulting in enhanced client satisfaction and retention.

Account Manager at Viral Nation

Primary point of contact for managing and maintaining strong client and influencer relationships, overseeing influencer and experiential campaigns, budgeting, strategy, influencer sourcing and contracting, influencer management, content review, and analytics. Managed notable campaigns including Zillow Home Buyers, Agent Brand and Apartment Rentals, and the Kimberly-Clark portfolio (Goodnites, Poise, Huggies XL, Pull Ups, Kleenex).

Sales and Special Events Manager at Berkeley Events and Catering

Managed special event bookings, marketing, production, and budgeting; represented the venue in tours and client inquiries; maintained client relationships post-event using Zoho CRM; achieved annual sales target of $750,000; oversaw event staff and developed marketing plans, pricing models, and reports.