Strategic Marketing Manager with over 8 years' experience leading marketing and communications for high-profile hospitality venues including both hotel and restaurants. Proven track record in developing and executing integrated marketing campaigns across digital and traditional channels. Adept at brand positioning, content creation, stakeholder management, and team leadership. Background also in food and travel journalism.

Phoebe Cain

Strategic Marketing Manager with over 8 years' experience leading marketing and communications for high-profile hospitality venues including both hotel and restaurants. Proven track record in developing and executing integrated marketing campaigns across digital and traditional channels. Adept at brand positioning, content creation, stakeholder management, and team leadership. Background also in food and travel journalism.

Available to hire

Strategic Marketing Manager with over 8 years’ experience leading marketing and communications for high-profile hospitality venues including both hotel and restaurants. Proven track record in developing and executing integrated marketing campaigns across digital and traditional channels. Adept at brand positioning, content creation, stakeholder management, and team leadership. Background also in food and travel journalism.

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Language

Italian
Advanced
English
Fluent

Work Experience

Marketing & Communications Manager at Sydney Restaurant Group
April 1, 2025 - Present
Lead the development and execution of strategic marketing plans for waterfront hospitality venues, managing integrated campaigns across digital and traditional channels. Directed a marketing team fostering innovation and high performance. Drove digital initiatives including social media, email marketing, and website content to maintain consistent brand messaging and audience engagement. Collaborated with media outlets, PR agencies, and influencers to boost brand visibility. Oversaw the design and production of print and digital marketing collateral, ensuring brand consistency. Analyzed campaign performance data to optimize strategies and reported to senior leadership. Coordinated stakeholders for efficient project and campaign delivery.
Marketing Coordinator at Sydney Restaurant Group
March 31, 2025 - July 23, 2025
Supported marketing activities, coordinated campaigns and digital marketing initiatives aligning with business goals.
Marketing & Communications Manager at Sydney Restaurant Group
March 31, 2023 - July 23, 2025
Managed marketing operations including campaign management, team leadership, and stakeholder engagement for hospitality venues.
Marketing, Content and Communications Manager at Jonah's Restaurant and Boutique Hotel
December 31, 2020 - July 23, 2025
Designed and created content for digital and print media, managed social media channels and engagement, maintained brand reputation through managing online reviews, and executed marketing activities to increase brand awareness for hospitality venues including Jonah's Restaurant & Boutique Hotel, Bonville Golf Resort, and Pacific Bay Resort.
Content and Communications Manager at Jonah's Restaurant and Boutique Hotel
June 30, 2019 - July 23, 2025
Managed content and communications for multiple hospitality properties including hotels and resorts, focusing on brand consistency and engagement.
Translator at Translation Back Office
January 31, 2019 - July 23, 2025
Provided freelance document translation services from Italian to English, ensuring thorough and fast turnaround.
Content Manager at V-MODA
October 31, 2018 - July 23, 2025
Planned and developed cross-channel content strategies across consumer touchpoints, managed social media strategy yielding growth in engagement and following, created brand and product content assets such as PR materials, packaging, manuals, ads, newsletters, and oversaw website content launch including SEO and integration with Shopify and Amazon. Coordinated multilingual content translation and worked closely with marketing and IT teams for content publication. Monitored competitors and consumer insights. Managed video and photoshoot creative direction and CRM.
Journalist at Freelance
October 31, 2018 - July 23, 2025
Produced travel content for various publications while based in Italy, focusing on freelance journalism projects.
Online Dispatch Assistant at Zimmermann
August 31, 2016 - July 23, 2025
Handled online order fulfillment, stock transfers, returns, and exchanges in retail and warehouse settings.
Journalist at Check-in Corporate Club
September 30, 2014 - July 23, 2025
Attended events, conducted interviews, researched, and wrote travel content for the Escape Lounge website.
Social Media Manager, Administration and Sales at Perfect Vision Optical
January 31, 2014 - July 23, 2025
Managed social media accounts to increase business visibility and client engagement for a retail store specializing in designer brands. Handled administrative tasks including phone and email management, banking, stock take, ordering, customer service, filing, and sales promotion.
Public Relations Assistant at Pravah
November 30, 2013 - July 23, 2025
Contributed to PR campaign and marketing strategy development to raise awareness and funding for a non-profit youth organization in India.
Journalist at Cirrus Media Australia
August 31, 2013 - July 23, 2025
Wrote travel feature articles, infographics, and managed online content while conducting interviews and field research for Travel Weekly Magazine.

Education

Bachelor of Media at Macquarie University
January 1, 2011 - December 31, 2013
HSC at Loreto Kirribilli
January 1, 1997 - December 31, 2009

Qualifications

B2 Italian Language
January 11, 2030 - July 23, 2025

Industry Experience

Travel & Hospitality, Media & Entertainment, Non-Profit Organization, Retail, Professional Services

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