I am a SEO & Digital Marketing Specialist with experience since 2014 in SEO strategies, online advertising, website and e-commerce management. I have worked on B2B and B2C projects in e-commerce, services, sports, retail and digital communication, focusing on on-site/off-site SEO, keyword research, content strategy, CMS, Google Ads and Meta Ads. I am hands-on with WordPress, Prestashop, Shopify, Search Console, Analytics, Tag Manager, Semrush, SeoZoom, Ahrefs, Moz and Screaming Frog. I plan and implement digital campaigns, collaborate on digital communication strategies, and have supported the growth of clients like espositogioielli.it, proteggendo.it, hdcasa.it, dadasportweb.com, ambrosiogru.it and aisam.eu, driving improvements in organic visibility, traffic and revenue.

Pierpaolo Rizzo

I am a SEO & Digital Marketing Specialist with experience since 2014 in SEO strategies, online advertising, website and e-commerce management. I have worked on B2B and B2C projects in e-commerce, services, sports, retail and digital communication, focusing on on-site/off-site SEO, keyword research, content strategy, CMS, Google Ads and Meta Ads. I am hands-on with WordPress, Prestashop, Shopify, Search Console, Analytics, Tag Manager, Semrush, SeoZoom, Ahrefs, Moz and Screaming Frog. I plan and implement digital campaigns, collaborate on digital communication strategies, and have supported the growth of clients like espositogioielli.it, proteggendo.it, hdcasa.it, dadasportweb.com, ambrosiogru.it and aisam.eu, driving improvements in organic visibility, traffic and revenue.

Available to hire

I am a SEO & Digital Marketing Specialist with experience since 2014 in SEO strategies, online advertising, website and e-commerce management. I have worked on B2B and B2C projects in e-commerce, services, sports, retail and digital communication, focusing on on-site/off-site SEO, keyword research, content strategy, CMS, Google Ads and Meta Ads.

I am hands-on with WordPress, Prestashop, Shopify, Search Console, Analytics, Tag Manager, Semrush, SeoZoom, Ahrefs, Moz and Screaming Frog. I plan and implement digital campaigns, collaborate on digital communication strategies, and have supported the growth of clients like espositogioielli.it, proteggendo.it, hdcasa.it, dadasportweb.com, ambrosiogru.it and aisam.eu, driving improvements in organic visibility, traffic and revenue.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Italian
Fluent
Spanish; Castilian
Fluent
English
Advanced

Work Experience

SEO & Digital Marketing Specialist at Improntae Network srls
May 1, 2021 - June 1, 2025
Strategic planning for search engine and social media advertising; creation and management of showcase and e-commerce websites; strategic communication planning (teamwork); SEO both on-site and off-site optimization.
Digital Marketing Specialist at Black Book srl
April 1, 2019 - February 1, 2020
Advertising planning for search engines and social media; editorial planning and social account management; content creation.
Freelance SEO & Digital Marketing Specialist at Freelance
April 1, 2014 - December 1, 2018
Carried out keyword research and monitoring for web and editorial projects. Optimized websites for search engines through on-site and off-site SEO. Created websites using WordPress and Prestashop. Planned advertising campaigns on Google and Facebook. Managed social media accounts and editorial plans for personal projects and clients. Worked on projects such as ideaprofumi.it, seitv.it, lapiazzettadellosport.it and tuttocampo.it.

Education

Bachelor’s Degree in Administration and Organization Sciences at Federico II University of Naples
January 11, 2030 - April 21, 2026
ERASMUS Exchange Program at Universidad de Sevilla
September 1, 2010 - September 1, 2011
High School Diploma in Science at E. Medi Scientific High School, Battipaglia (SA)
January 11, 2030 - April 21, 2026

Qualifications

UEFA Futsal B
January 11, 2030 - April 21, 2026
ECDL
January 11, 2014 - April 21, 2030
UEFA B
January 11, 2030 - July 2, 2026
Category B driving licence
February 28, 2026 - March 1, 2036

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Education, Retail

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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