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I am a results-oriented Marketing Manager with over 8 years of experience driving growth and building strong brands, especially in the luxury sector. I have proven expertise leveraging digital marketing, including email marketing and social media, to deliver exceptional results. I am skilled in developing and executing innovative marketing campaigns that resonate with target audiences and generate significant ROI. I am adept at managing complex projects, collaborating with cross-functional teams, and analyzing data to optimize marketing strategies.…I am a results-oriented Marketing Manager with over 8 years of experience driving growth and building strong brands, especially in the luxury sector. I have proven expertise leveraging digital marketing, including email marketing and social media, to deliver exceptional results. I am skilled in developing and executing innovative marketing campaigns that resonate with target audiences and generate significant ROI. I am adept at managing complex projects, collaborating with cross-functional teams, and analyzing data to optimize marketing strategies.

Pedro FONSECA

Project Manager, Marketing Strategist, Social Media Manager, +1

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I am a results-oriented Marketing Manager with over 8 years of experience driving growth and building strong brands, especially in the luxury sector. I have proven expertise leveraging digital marketing, including email marketing and social media, to deliver exceptional results. I am skilled in developing and executing innovative marketing campaigns that resonate with target audiences and generate significant ROI. I am adept at managing complex projects, collaborating with cross-functional teams, and analyzing data to optimize marketing strategies.…I am a results-oriented Marketing Manager with over 8 years of experience driving growth and building strong brands, especially in the luxury sector. I have proven expertise leveraging digital marketing, including email marketing and social media, to deliver exceptional results. I am skilled in developing and executing innovative marketing campaigns that resonate with target audiences and generate significant ROI. I am adept at managing complex projects, collaborating with cross-functional teams, and analyzing data to optimize marketing strategies.

Available to hire

I am a results-oriented Marketing Manager with over 8 years of experience driving growth and building strong brands, especially in the luxury sector. I have proven expertise leveraging digital marketing, including email marketing and social media, to deliver exceptional results.

I am skilled in developing and executing innovative marketing campaigns that resonate with target audiences and generate significant ROI. I am adept at managing complex projects, collaborating with cross-functional teams, and analyzing data to optimize marketing strategies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Portuguese

Fluent

English

Advanced

Spanish; Castilian

Advanced

French

Intermediate

Work Experience

Head of Marketing at BOCA DO LOBO

January 1, 2024 - Present

Led marketing efforts resulting in the best year ever in opportunities and sales from marketing two years in a row, with a record broken in September 2024. Managed coverage of 3 international fairs and engaged over 200 clients via social media and events. Achieved 220% growth in email marketing and 150% growth in social media KPIs compared to the previous year. Increased organic search sessions by 70%, qualified leads by 35%, and conversion rate by 50%. Collaborated face-to-face with 300+ clients on partnerships.

Email Marketing Manager at BOCA DO LOBO

January 1, 2024 - August 21, 2025

Marketing Cloud specialist with over 50 opportunities created and more than 20 sales from 30+ email marketing campaigns. Delivered a best year in leads and sales with 200% growth over two consecutive years. Maintained a 100% success rate on all KPIs, including growth in leads, open rates, and sales.

Social Media Manager at BOCA DO LOBO

January 1, 2024 - August 21, 2025

Managed a 500k+ account with record growth in impressions, followers, and reach. Achieved 300% growth on Instagram, 200% on LinkedIn, and 3300% on TikTok. Responsible for 90% of photo and video content used by the company. Delivered 30+ engagement-driven sales on Instagram, Pinterest, and LinkedIn, with global event coverage.

Digital Marketing Specialist at Freelance

January 1, 2025 - August 21, 2025

Worked with over 50 clients to successfully implement social media strategies that increased brand visibility and follower growth by over 300%. Planned and developed over 30 market entry strategies and executed more than 100 campaigns, resulting in significant brand presence and sales growth of over 200%. Fostered advantageous client relationships.

Marketing Manager at ATELIERS DE SOBROSA

January 1, 2025 - Present

Developed and executed marketing strategies for both digital and traditional campaigns. Created and managed video, image, and written content. Oversaw paid media, publicity efforts, and marketing budgets. Managed email marketing campaigns and website content strategy.

Marketing Manager at ATELIERS DE SOBROSA

March 31, 2025 - September 2, 2025

Developed and executed marketing strategies for both digital and traditional campaigns. Created and managed diverse content formats including video, image, and written materials. Oversaw paid media, publicity efforts, and managed marketing budgets. Managed email marketing campaigns and handled website strategy and content management. Specialized in performance marketing and paid search.

Head of Marketing at BOCADO LOBO

January 1, 2025 - September 2, 2025

Led marketing to achieve the best year ever in opportunities and sales for two consecutive years. Managed international fair coverage and social media and event engagement with over 200 clients. Achieved the biggest growth in Email Marketing (220%) and social media (150%). Delivered best results ever for organic search sessions with 70% growth, increased qualified leads by 35%, and improved conversion rate by 50% in one year. Managed face-to-face client collaborations and partnerships with over 300 clients.

Email Marketing Manager at BOCADO LOBO

January 1, 2024 - September 2, 2025

Specialized in marketing cloud with over 50 opportunities created and 20 sales. Managed over 30 email marketing campaigns. Achieved best year in leads and sales with 200% growth for two years consecutively. Strategist with 100% success rate in all KPIs including lead growth, open rate, and sales.

Social Media Manager at BOCADO LOBO

January 1, 2024 - September 2, 2025

Managed a +500k account achieving the biggest growth ever in impressions, followers, and reach. Generated over 30 sales engagements sourced on Instagram, Pinterest, and LinkedIn with global event coverage. Responsible for 90% of photo and video content used by the company. Achieved first-year growth of 300% on Instagram, 200% on LinkedIn, and 3300% on TikTok.

Digital Marketing Specialist at Freelance

January 1, 2025 - September 2, 2025

Served over 50 clients implementing successful social media strategies that increased brand visibility and follower growth by over 300%. Planned more than 30 strategies to develop new markets. Executed over 100 campaigns for various clients, increasing brand presence, resulting in higher sales growth of 200% and more advantageous relationships.