Hi, I’m Priyanka. I’m a strategic Brand & Marketing professional with 3+ years of experience driving market share for high-turnover global FMCG portfolios. I’ve led global GTM strategies and managed 3-year innovation pipelines across EU and US markets, leveraging NielsenIQ, Kantar, and Power BI for data-driven pricing and portfolio optimization. I’ve directed cross-functional teams and external agencies to deliver retail activations reaching 1M+ consumers, contributing to 35% business growth. I’m passionate about shaping brand narratives, optimizing go-to-market plans, and turning insights into measurable results.

Priyanka Gunjal

Hi, I’m Priyanka. I’m a strategic Brand & Marketing professional with 3+ years of experience driving market share for high-turnover global FMCG portfolios. I’ve led global GTM strategies and managed 3-year innovation pipelines across EU and US markets, leveraging NielsenIQ, Kantar, and Power BI for data-driven pricing and portfolio optimization. I’ve directed cross-functional teams and external agencies to deliver retail activations reaching 1M+ consumers, contributing to 35% business growth. I’m passionate about shaping brand narratives, optimizing go-to-market plans, and turning insights into measurable results.

Available to hire

Hi, I’m Priyanka. I’m a strategic Brand & Marketing professional with 3+ years of experience driving market share for high-turnover global FMCG portfolios. I’ve led global GTM strategies and managed 3-year innovation pipelines across EU and US markets, leveraging NielsenIQ, Kantar, and Power BI for data-driven pricing and portfolio optimization. I’ve directed cross-functional teams and external agencies to deliver retail activations reaching 1M+ consumers, contributing to 35% business growth. I’m passionate about shaping brand narratives, optimizing go-to-market plans, and turning insights into measurable results.

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Language

English
Fluent
French
Intermediate

Work Experience

Business Manager (Marketing & Business Development) at La FoxBox
December 1, 2025 - Present
Closed 6+ high-value client deals within 3 months, generating €50K+ revenue by leading end-to-end business development from prospecting to negotiation and contract signing. Designed and executed full-funnel digital marketing campaigns across Meta and TikTok, managing content strategy, paid ads optimization, and performance tracking to drive qualified lead generation. Built and managed CRM pipelines, strengthening partner relationships and implementing a quarterly incentive model to improve retention and recurring revenue. Conducted market research and competitive benchmarking to refine positioning, pricing strategy, and go-to-market decisions. Led brand visibility initiatives including event execution, website optimization, and conversion-focused content improvements to support both B2B acquisition and brand credibility.
Junior Brand Manager Trainee at Ferrero - Nutella Bakery
September 1, 2024 - September 1, 2025
Analyzed sell-in & sell-out data across EU & US markets using NielsenIQ, Euromonitor, Excel, and Power BI, covering Nutella Fresh Bakery SKUs to support pricing, promotion, portfolio, and growth strategy decisions. Supported global GTM readiness for US & EU in innovation pipeline, contributing to the 3-Year Activity Grid and managing end-to-end market tests and launch timelines. Delivered CEO-level strategic insights & performance recommendations, and maintained 100% financial accuracy of A&P budgets via SAP tracking. Spearheaded HQ-level coordination across 8+ international markets, managing external agencies and stakeholders to execute multi-channel campaigns, product launch, POS activations, and video production. Optimized 200+ DAM assets and ecommerce content, ensuring global brand compliance and consistency across retail and ecommerce PDPs. Streamlined internal stakeholder engagement by leading cross-functional communications on product launches, performance metrics, and strategic
Assistant Brand Manager Intern at Henkel- Schwarzkopf
January 1, 2024 - July 1, 2024
Drove strategic portfolio decisions for 3 Global FM CG brands by conducting 8+ deep-dives on brand performance, retail rankings, and category trends. Optimized commercial performance across a 20+ SKU portfolio by building advanced dashboards to analyze sell-in / sell-out, price elasticity, and promotional effectiveness using NielsenIQ and Kantar. Maximized media ROI by analyzing 10+ digital and social campaigns; leveraged Google Analytics and tools to track KPIs and budget pacing for optimized paid media performance. Led large-scale consumer engagement by spearheading copywriting and content adaptation for influencer campaigns and marketing assets, successfully reaching a global audience of 1M+ consumers.
Marketing Manager & Student Counsellor at Global Colliance
December 1, 2021 - December 1, 2022
Delivered one-to-one counseling to international students, aligning academic profiles and career goals with suitable universities and programs, while managing the end-to-end enrollment process from initial inquiry to admission confirmation and driving strong conversion rates. Represented the agency at recruitment fairs and university events, delivering presentations, conducting eligibility assessments, and liaising with university admissions teams to support student placements. Drove 35% business growth by leading a team of 7, executing nationwide marketing campaigns and a PoC for all offices for events and sponsorships. Led full-funnel content and influencer campaigns, generating 400K+ views and supporting student lead generation.

Education

MSc Luxury Marketing Brand Management at Rennes Business School
January 1, 2023 - October 1, 2024
Bachelor’s in Business Administration at Maharaja Sayajirao University
July 1, 2017 - April 1, 2020

Qualifications

Microsoft Power BI Intermediate
January 11, 2030 - April 23, 2026
Retail & Consumer Data Analytics
January 11, 2030 - April 23, 2026
Google Analytics Certification
January 11, 2030 - April 23, 2026
Google Ads Certification
January 11, 2030 - April 23, 2026

Industry Experience

Consumer Goods, Education, Professional Services, Retail, Software & Internet