Naukripay - Influencers social media ( Work form home)

Influencer Marketing Manager is needed in Kolkata, India.

Client: Naukripay

Location: Kolkata , WB, in

Contract: Freelance

Job Description

This is a remote position. The influencer’s role is to leverage their established credibility and large social media following to shape consumer behavior and promote brands. They create and share engaging content, build a community with their followers, and collaborate with brands to promote products or services. Influencers act as a bridge between brands and their target audience, using their influence to drive awareness, engagement, and ultimately, sales.

Requirements

Key responsibilities of an influencer include:

• Content Creation: Developing and posting high-quality, relevant content (photos, videos, stories, etc.) across various social media platforms.
• Audience Engagement: Interacting with followers through comments, messages, and live sessions to foster a sense of community and build relationships.
• Brand Collaboration: Partnering with brands to promote their products or services through sponsored content, reviews, or other creative campaigns.
• Trend Awareness: Staying up-to-date on the latest social media trends and platform updates to adapt their content strategy and maintain relevance.
• Performance Analysis: Tracking and analyzing engagement metrics to understand what resonates with their audience and refine their content strategy accordingly.
• Networking and Events: Attending industry events and networking with other influencers, brands, and potential collaborators.

Additional Information

In essence, influencers build and maintain a loyal following by consistently providing valuable and engaging content, and then leverage that influence to promote brands and drive consumer action.