Lithe Consulting Ltd - Marketing Manager
Marketing Strategist is needed in Washington DC, United States.
Client: Lithe Consulting Ltd
Location: Washington DC, DC, us
Contract: Contract
Job Description
This is a remote position.
My client is a multi-national manufacturer of vaping products with both a white-label business and their own brand, which is thriving in Europe and North America. They are looking to engage a Marketing Insights Product Manager at the associate level on a freelance basis.
The overall task is to provide market analysis and insights on key central European markets in the DC area and beyond.
Day-to-day duties will involve:
- Conducting visits and interviewing customers on their sites to get real views
- Design & run surveys using online tools such as SurveyMonkey and Qualtrics + analyse results
- Extracting data from online sources
- Analysing trends in end-user flavour preferences
- Summarising feedback and turning it into meaningful data for the business development team
- Advising the product development team on new products
- Sharing market insights with customers
Requirements
A strong marketing background in product-based environments is absolutely required. Any experience in the vape, tobacco replacement, or tobacco industries would also be a huge benefit.
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