Topsiksha - Motion & Graphic Designer (Remote US) – Future Opening

Motion Graphic Designer is needed in United States.

Client: Topsiksha

Location: India

Contract: undefined

Job Description

We’re excited to announce a bold new expansion within the Directive family: the launch of a specialized consultancy focused exclusively on social media advertising. This new venture will offer a distinct identity within our established brand, built to push the boundaries of social media marketing for B2B clients. This agency will be a hub for innovative strategies, helping clients leverage the full power of LinkedIn to reach, engage, and convert their target audiences.

If you’re ready to be part of something bold and transformational, this is the role for you! We’re looking for a creative, curious, and ambitious designer who’s excited to make their mark in performance-driven advertising. You’ll bring ideas to life across channels like LinkedIn, Meta, YouTube, and TikTok, crafting visuals that stop the scroll and drive results.

This role is perfect for someone eager to learn, experiment, and showcase their skills in a fast-paced environment where design directly impacts business outcomes. We’re looking for designers who embrace the impact of their work. Working closely with cross-functional teams, you will be responsible for designing and implementing creative assets to use in A/B tests and other optimization strategies to achieve our clients’ business objectives.

Requirements

Qualifications:

• Experience: 1-3 years in graphic design, focusing on performance-driven creative and CRO.
• 1 year experience with motion graphics.
• Expertise in Adobe Creative Suite, including Figma, Photoshop, Illustrator, and/or InDesign.
• Basic video editing and motion graphics experience using Adobe Premiere Pro, After Effects, or similar tools.
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
• Knowledge and execution of performance marketing metrics like A/B Testing, CRO Analytics, Heatmapping, and experience designing for performance-driven campaigns.

Key Responsibilities

• Craft compelling design assets such as ad sets and landing pages backed by data to drive improvement of digital marketing KPIs.
• Produce motion graphics and basic short-form video cutdowns optimized for social media advertising.
• Edit existing video assets into high-performing ad units tailored to platform specifications, aspect ratios, and attention spans.
• Collaborate with media and content teams to align motion creative with audience insights and campaign goals.
• Support Abe’s own marketing with compelling creative that helps us stand out.
• Maintain brand consistency across all static, motion, and video assets while adapting creatively to different audience segments and platforms.
• Collaborate with internal and client teams to understand business goals and target audiences.
• Design and implement A/B tests and other experiments using CRO tools such as Optimizely, Unbounce, and/or Crazyegg.
• Conduct user research, usability testing, and heat mapping analysis to gather insights and validate design decisions.
• Continuously iterate and refine designs based on feedback, data insights, and testing outcomes.
• Manage multiple design projects simultaneously while communicating effectively with project management and additional internal stakeholders.
• Stay updated on industry trends, best practices, and emerging technologies related to CRO and user experience design.

Benefits

• Annual base salary range: $70,000 - $80,000 USD.
• Medical, dental, vision plans, disability, and life insurance coverage for employees and families.
• Mental health support via certified therapists and Headspace membership.
• Physical health support, including physical therapy and fertility support.
• Unlimited PTO, Paid Company Holidays, Birthday Off, End of Year Recharge, and Paid Parental Leave.
• Traditional and Roth 401(k) with a 3% company match.
• Annual bonus based on tenure that scales in total amount over time.

Work Environment Requirements

This remote-first company allows you to work from anywhere in the US, with state-of-the-art offices in Irvine, California. Some positions may accommodate global opportunities, including Canada, the UK, and Australia, where you must have established work authorization in that country.

You will primarily collaborate with colleagues through virtual meetings (Zoom) and Slack. This role requires operation of a laptop computer (PC or Mac available) and necessary software platforms. Ability to remain stationary for extended periods, observe communication, and have reliable internet access is necessary.

Additional Information

Directive is committed to fostering a diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.