darkMatter: Year-Long Multimedia Brand Launch & Booking Strategy Campaign for Electronic Music Producer

OVERVIEW:
Established electronic music producer (25+ years, breakbeat/electro genre) seeks experienced Project Manager to lead comprehensive Year 1 multimedia brand launch for “darkMatter” - a character-driven music brand built around original sci-fi narrative.

PROJECT CONCEPT:
Cosmic robot (darkMatter) travels between planets performing massive sonic events. His music literally functions as “dark matter” binding the universe together. Ongoing visual storytelling across social media builds anticipation for music releases, with each track drop becoming a climactic event in the narrative.

SCOPE:

• Brand identity development (logo, style guide, visual system)
• Marketing strategy (electronic music industry focused)
• Character finalization and world-building
• Website with story archive and music hub
• High-volume social media content (8-12 story posts/month, 12-16 videos/month)
• Music release campaigns coordinated with narrative
• Label pitch materials and booking strategy

DELIVERABLES (YEAR 1):

• Complete brand package
• Immersive website with CMS
• 96-144 storyline posts (high-res sci-fi imagery)
• 144-192 short-form videos
• Daily engagement content
• Coordinated music release campaigns
• Press kit and booking materials

VISUAL STYLE:
High-resolution futuristic renders (photorealistic, not illustrated), cinematic sci-fi atmosphere, character-driven narrative in sequential panel format, neon lighting (purple/blue/green), metallic textures.

AI ARTISTS RECOMMENDED:
High content volume requires AI-assisted creation (Midjourney, Leonardo.ai, Runway) for efficiency and budget. This is a recommendation based on practical considerations of volume and budget, not a hard restriction. Traditional artists who can meet production demands are welcome to propose their approach.

MUSIC STYLE:
Breakbeat/Electro, 125-133 BPM (The Prodigy, Chemical Brothers, Crystal Method, Stanton Warriors, Wolfgang Gartner, Zedd)

GOALS:

1. Secure professional DJ bookings (festivals, clubs, tours)
2. Get tracks signed to major labels
3. Build engaged audience for monetization
4. Potential sync licensing (film/TV/games)

HOW STORY & MUSIC INTERSECT:
Music created first → Story crafted around sound/collaborators → Narrative builds anticipation (2-4 weeks) → Music release = story climax → Repeat cycle. Real-life collaborators become alien species in universe.

BUDGET:
$10,000-$30,000 flexible for Year 1. Seeking comprehensive proposals showing strategic allocation, phased approach, and what can be accomplished at different investment levels.

REQUIRED EXPERIENCE:

• Electronic music marketing and artist development
• Understanding of DJ/producer career trajectory
• Portfolio showing music brand launches
• High-volume content production management
• Social media growth strategies
• Label submission and booking processes

PREFERRED:

• Breakbeat/bass/EDM scene experience
• Music industry connections (labels, booking agents)
• AI-assisted content creation experience
• Music festival marketing

COMMUNICATION:
Signal (primary), E-Mail, Twine, weekly/bi-weekly check-ins

TEAM NEEDED:
You’ll coordinate: Brand designer, Marketing strategist, AI artists, Web developer, Social media team, Content writers

WHAT WE VALUE:
Creative collaboration, strategic thinking, music industry expertise, proven track record, transparent communication, passion for innovation.

Full detailed brief (15+ pages) with story documents and character art available to serious candidates.

This is a funded project ready to launch. Seeking long-term creative partner excited about this vision.

Budget range:
Up to $30,000

Who are you, and what do you do?
I’m an established electronic music producer with 25+ years of DJ and production experience in the breakbeat and electro genres. I create high-energy bass music at 125-133 BPM and have developed an original sci-fi narrative universe called “The Sonic Fabricator” as the foundation for my darkMatter brand.

I’m seeking a creative team to help launch this multimedia project with the goal of securing professional bookings, getting tracks signed to major labels, and building a sustainable music career through innovative storytelling and strategic marketing.

I’m ready to invest in making this vision a reality and looking for a team that shares my passion for pushing boundaries in electronic music marketing.

In what capacity are you hiring?
For a personal project

Where are you in the hiring process?
I’m ready to make a paid hire

What type of work is this?
Part-time position (Contract)

What experience level is needed?:
Mid-level (Industry Average)