American Higher Education Development Corporation - Freelance Web Designer/Developer

Client: American Higher Education Development Corporation

Location: Remote

Contract: Contract

Job Description

We’re seeking a skilled and reliable WordPress expert to support ongoing website updates, feature development, and integrations across multiple college brands. Our websites are built with WordPress (Elementor Pro + Gravity Forms) and integrate with Zapier, Google Sheets, and other marketing systems. This role combines front-end design, back-end development, and systems integration. You’ll collaborate closely with our marketing team to maintain high-performing, compliant, and user-friendly websites that drive conversions. American Higher Education Development Corp (AHED) is the parent organization behind Stautzenberger College, Rockford Career College, and Cannavision Institute—institutions dedicated to helping students build better lives through career-focused education. You will be part of a fast-moving, purpose-driven organization where your work directly impacts growth outcomes.

Requirements

Qualifications:
● 3+ years of professional WordPress experience.

● Proven work with Elementor Pro and Gravity Forms (advanced features preferred).

● Familiarity with Zapier, Google Sheets, and API/webhook integrations.

● Strong understanding of HTML, CSS, JavaScript, and PHP.

● Working knowledge of RankMath SEO and on-page SEO optimization.

● Experience troubleshooting plugin conflicts and website performance issues.

● Eye for design, UX, and responsive layout best practices.

● Excellent attention to detail and documentation skills.

● Reliable communication and ability to manage multiple projects independently.

Preferred Skills (Nice to Have):
● Experience with UTM tracking, Google Tag Manager, and analytics integrations.

● Understanding of higher education, lead generation, or multi-brand websites.

● Experience connecting websites to CRMs (e.g., Verity, GoHighLevel, HubSpot) or marketing automation tools.

Key Responsibilities

Front-End Web Design & Development
● Design and update page layouts and content using Elementor Pro to align with brand standards.

● Ensure pages are responsive, fast-loading, and visually consistent.

● Implement SEO best practices using RankMath (metadata, schema, internal linking, etc.).

● Optimize landing pages for conversion (CTAs, lead forms, tracking pixels).

Back-End Development & Maintenance
● Build and maintain Gravity Forms, including conditional logic and multi-step forms.

● Troubleshoot and update plugins, themes, and core with minimal downtime.

● Implement tracking pixels and scripts (Meta, Google Ads, Analytics, TikTok, etc.).

● Perform regular site performance checks and resolve technical issues quickly.

Integrations & Automations
● Connect WordPress data (Gravity Forms submissions, etc.) to Zapier and Google Sheets.

● Create and maintain automations between the website and CRM/marketing systems.

● Test and document all workflows to ensure data flows correctly and securely.

Work Environment

● Ongoing, part-time freelance role with consistent weekly tasks and deadlines.

● Work directly with our marketing operations team through ClickUp, Slack, and Google Drive.

● Although hours can be flexible, you must be available at least 4 hours between 9 AM – 6 PM EST for collaboration when needed.