Quigley-Simpson & Heppelwhite - Freelance Digital Media Supervisor
Digital Marketer is needed in New York, United States.
Client: Quigley-Simpson & Heppelwhite
Location: New York, NY
Contract: undefined
Job Description
As a Media Supervisor, you’ll be directly implementing client strategies. This role combines several dynamic tasks, from developing staff, working cross-functionally, to managing budgets and deadlines and ensuring overall client satisfaction. The Media Supervisor is a go-to contact for clients, maintaining a strong relationship with them while guiding clients toward success with strategic and tactical moves.
Responsibilities
- Manage media strategy and planning with heavy collaboration across digital, video, social, programmatic and analytics, interpreting data and developing actionable insights.
- Build, refine, and present plan recommendations that deliver on the client’s business goals and objectives.
- Own tactical plan development, recommendation building, and negotiations across their respective channels.
- Lead strategic-planning initiatives, including deck writing, budget and channel allocation, and audience development.
- Lead and take ownership of IAT (social agency, Chase programmatic team) communication regarding planning, activation, and reporting deliverables.
- Collaborate and foster relationships with key partners, including clients, internal teams, and leadership.
- Oversee and train the Associate Media Planner & Media Planner in support-level work they perform, help guide their overall growth and development, and QA all work that has been produced prior to client delivery.
- Proactively bring new ideas, opportunities, and best practices to agency and client teams to educate, foster creativity, and create new offerings.
- Analyze data to inform optimizations, reporting deliverables, and future channel allocation.
- Oversee day-to-day campaign execution and be responsible for ensuring campaigns deliver on KPIs.
- Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities.
- Develop a deep understanding of an existing and/or prospective client’s business.
- Display a mastery of media fundamentals, including experience and interest across traditional and digital media.
Requirements
- Bachelor’s degree.
- 4-5 years of media strategy & planning, buying, and reporting experience.
- Advanced knowledge specifically within search and social media.
- Previous exposure to the media-planning process or media resources, such as DCM, Innovid, comScore, Prisma/Media Ocean, eTelmar (MRI), Media Tools, MediaOcean OX Commspoint, MOAT, and IAS.
- Proven ability to develop and implement media plans that achieve specific, measurable results.
- High comfort level with technology: PC proficiency and familiarity with Google Workplace, MS Office, Excel, Word, Tableau, and PowerPoint.
- Exceptionally detail-oriented, advanced interpersonal, leadership, and organizational skills.
- Ability to work well independently and within a team, with a positive attitude.
- Ability to deliver on deadline and prioritize tasks in order of importance.
- Self-motivated, proactive, and entrepreneurial; demonstrates the ability to work independently; a figure-it-out mentality.
- Curiosity/desire to learn and stay up-to-date with new developments in the space (programmatic, augmented reality, etc.).
- Adaptable to working with different styles and contributing to the core values and culture Quigley-Simpson upholds.
Additional Information
Have fun! Don’t be afraid to take risks — Quigley-Simpson’s goal is for you to grow in what brings you joy in your responsibilities and to foster that momentum.
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