Brand Designer for Premium ApparelSearching
Yli is a premium apparel brand specializing in sustainable basics for urban professionals, focusing on intentional minimalism. We are seeking a skilled brand designer to create a comprehensive visual identity that communicates a high-quality, architectural, and timeless feel. The work includes designing a minimalist logo and monogram—with special emphasis on the letter ‘Y’ for use on garment tags—using a modern typographic style. A sophisticated color palette is required, emphasizing off-black and soft bone as primaries, with muted, earthy tones for accents. You will also provide guidance on typography for both website and packaging, and present examples showing how the visual identity works across various touchpoints such as hangtags and internal labels. Final deliverables should include vector files, high-resolution web graphics, and a brief style guide with color codes and font usage.
Budget range:
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- Single job
- Experience level
- Mid-level
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