Air-Care - Freelance Social Media & Digital Marketing Expert (Las Vegas based)

Digital Marketer is needed in Las Vegas, United States.

Client: Air-Care

Location: Las Vegas, NV

Contract: Contract

Job Description

We are a well-established US manufacturer with 48 years of industry experience, producing air duct cleaning equipment, air filters, and other quality of life products sold through major retailers and direct-to-consumer channels. We are seeking a skilled Freelance Social Media & Digital Marketing Expert based in Las Vegas to develop and execute our social media and digital marketing strategy, including periodic in-person meetings at our facility for strategy sessions and progress reviews.

Requirements

Core Responsibilities:

• Develop and implement data-driven social media strategies across various platforms including Instagram, X (Twitter), LinkedIn, TikTok, YouTube, and Facebook.
• Create custom content that reflects our brand identity, including graphics, reels, and short-form videos.
• Manage and optimize Google Ads and Meta advertising campaigns.
• Write, develop, and maintain a company blog with SEO-focused content.
• Coordinate user-generated content sourcing and influencer partnerships.
• Track performance metrics and provide actionable insights.

Required Skills & Experience:

• Proven experience managing social media for B2B and B2C brands.
• Strong content creation abilities (video editing, graphic design, copywriting).
• Demonstrated success with paid advertising on Google and Meta platforms.
• Experience with influencer outreach and management.
• Google Analytics (G4) -driven mindset with ability to report on ROI.
• A portfolio of previous work is required.

Bonus Skills:

• Website design and development experience.
• E-commerce platform knowledge.
• Manufacturing or retail industry experience.

Additional Information

Pay: $15.00 - $25.00 per hour.

Work Location: Hybrid remote in Las Vegas, NV 89120.