Pace Communications - Technical SEO Manager

SEO Expert is needed in North Carolina, United States.

Client: Pace Communications

Location: North Carolina

Contract: Temporary, Part-time

Job Description

The Technical SEO Manager is responsible for leading the technical strategy, implementation, and performance validation of organic search initiatives across web properties. This role includes technical audits, complex site migrations, structured data implementation, indexation governance, and post-launch monitoring to ensure scalable, search-optimized digital experiences. The ideal candidate combines deep technical SEO expertise with strong communication skills and cross-functional collaboration across engineering, UX, Strategy, and content teams.

This is a temporary part-time opportunity expected to last through the end of July 2026, with hours varying week to week, estimating around 15 hours per week. If client needs continue, there’s a strong possibility the role could be extended.

Key Responsibilities

• Technical SEO Leadership
• Lead comprehensive technical SEO audits across enterprise and mid-market websites.
• Identify and prioritize crawlability, indexation, rendering, site architecture, and performance issues.
• Develop actionable roadmaps aligned to business objectives and technical feasibility.
• Serve as the primary SEO stakeholder in cross-functional technical initiatives.
• Site Migrations & Launch Oversight
• Own end-to-end SEO strategy for website redesigns, replatforming, domain consolidations, and structural migrations.
• Develop and validate redirect mapping strategies (301/302 logic, parameter handling, canonical alignment).
• Lead migration planning including URL structure governance and indexation safeguards.
• Conduct staging environment crawl reviews to validate crawl accessibility, canonical logic, internal linking integrity, metadata parity, and structured data implementation.
• Execute redirect QA and validation prior to launch.
• Lead launch-day SEO validation protocols.
• Conduct post-launch monitoring and stabilization.
• Crawlability, Indexation & Canonical Governance
• Define canonicalization logic and indexation frameworks across templates and page types.
• Diagnose and remediate duplicate content, parameter sprawl, and crawl budget inefficiencies.
• Develop robots.txt, XML sitemap, and internal linking strategies.
• Partner with engineering to implement scalable indexation rules.
• Structured Data & Schema Implementation
• Develop and implement structured data strategies aligned with business objectives.
• Create and validate JSON-LD schema across various content types.
• Monitor rich result eligibility and structured data errors.
• Collaborate with development teams to integrate scalable schema deployment processes.
• Taxonomy & Site Architecture
• Design and optimize website taxonomies to support search intent, scalability, and internal linking efficiency.
• Build logical category hierarchies that enhance crawl paths and distribute authority effectively.
• Partner with content and UX teams to align user journeys with SEO best practices.
• Recommend URL structure strategies aligned with long-term growth.

Required Qualifications

• 4+ years of hands-on technical SEO experience.
• Proven experience leading complex website migrations (replatforming, domain consolidation, large-scale restructuring).
• Deep understanding of crawl mechanics and rendering (JavaScript SEO familiarity preferred).
• Familiarity with HTTP status codes and redirect logic.
• Knowledge of canonical and indexation frameworks.
• Experience with XML sitemaps and robots.txt governance.
• Structured data familiarity (Schema.org, JSON-LD).
• Log file analysis experience (preferred).
• Proficiency with SEO and crawling tools (e.g., Screaming Frog, Sitebulb, Botify, DeepCrawl, Ahrefs, Semrush).
• Experience using Google Search Console and Google Analytics.
• Strong analytical and problem-solving skills.
• Ability to communicate technical concepts to non-technical stakeholders.

Preferred Qualifications

• Experience working with enterprise CMS platforms (e.g., Adobe Experience Manager, Sitecore, WordPress, headless CMS environments).
• Familiarity with front-end frameworks and rendering models (SSR, CSR, hybrid rendering).
• Basic understanding of HTML, CSS, and JavaScript.
• Experience collaborating with engineering teams in Agile environments.
• Agency experience managing multiple client accounts.

Compensation and Benefits

• The hourly salary for this position will range from $34-$45 per hour ($46-$57 per hour in NYC and surrounding areas) depending on experience, education, geographical location, and other factors.
• Free financial wellness and planning services and a robust EAP.
• Additional fun perks for local employees in the NC office, including free tickets to local events.

About Pace

Pace is a leading content marketing agency and digital storytelling powerhouse. We specialize in brand storytelling and deliver results by creating better customer and employee experiences for our clients. Our integrated marketing ecosystem is supported by six key service areas: strategy, creative, media, social, technology, and analytics.

At Pace, we believe in creating with heart, cultivating a sense of belonging, and celebrating diversity. We succeed through collaboration, welcoming unique perspectives and ensuring everyone’s voice is valued.