Maambo - Content Creator

Client: Maambo

Location: Remote

Contract: Freelance

Job Description

Maambo is a fast-growing UK platform that connects people with mentors who have experienced similar life challenges. We are seeking a TikTok-native digital marketer who can effectively turn attention into trust and trust into action. This role requires a deep understanding of TikTok to create impactful content that boosts engagement and conversions, shaping Maambo’s presence on the platform to foster community and increase bookings.

Key Responsibilities

• Create and execute a TikTok content strategy aligned with Maambo’s brand and audience.
• Plan, shoot, and edit high-performing short-form video content.
• Identify and act on trends, sounds, and cultural moments quickly.
• Turn real-life topics (loneliness, relationships, life struggles) into relatable, shareable content.
• Collaborate closely with the founder to develop authentic, founder-led content.
• Optimize content for engagement, virality, and conversion.
• Analyze performance and continuously improve content based on data.
• Support growth through user-generated content, collaborations, and influencer ideas.

Requirements

• Final-year student or recent graduate in Digital Marketing, Media, Film & Television, Communications or Journalism, Advertising or Creative Media Production, or Psychology, Sociology or Cultural Studies (if you have a flair for content and human connection).
• Proven ability to create short-form video content (please include links or a short portfolio).
• Up-to-date with current TikTok trends, meme culture, and social storytelling techniques.
• Confident using video editing apps (CapCut, InShot, or similar).
• Creative thinker with a natural sense of humour and emotional intelligence.
• Comfortable working independently and meeting deadlines.

What We’re Looking For

• Proven experience growing a brand or personal account on TikTok (please include examples).
• Strong understanding of TikTok algorithm, hooks, storytelling, and retention.
• A natural ability to create emotionally engaging and relatable content.
• Creative thinker who can generate original, scroll-stopping ideas consistently.
• Confident in video editing (CapCut, TikTok tools, etc.).
• Understands how to build a brand — not just chase trends.
• Commercial awareness — knows how to turn views into users/customers.
• Comfortable working in a fast-paced start-up environment.

How to Apply

To apply, please send:

• Examples of TikTok accounts you’ve grown or content you’ve created.
• 2–3 content ideas you would create for Maambo.
• A short note on why you understand what makes people engage on TikTok.

Additional Information

Job Type: Freelance

Pay: $13.00 per hour

Application Question(s): Do you have a strong understanding of storytelling, hooks, and human psychology? If not, this role is not for you.

Experience: Digital marketing: 3 years (Required)

Work Location: Remote