Freelance Marketer for New Sample Instrument Company

I am a creator of guitar-based sampled instruments, namely MG Soft Nylon & Acoustic Guitars released with Spitfire Audio, and am starting my own independent company MG Instruments. For my first release, I am looking for a freelance marketing specialist who understands the audio tech and music production world and can help design and execute a focused launch plan. The role involves clarifying the positioning and messaging for my first Kontakt library, building a detailed launch plan and timeline, structuring an email-driven funnel for list building and launching, giving input on pricing, partnership ideas and bundles, and advising on landing/product page, demo video ideas, and channel prioritization. I want someone experienced in marketing Kontakt libraries, sample libraries, virtual instruments, or audio plugins, ideally with indie or small audio brand experience. Duties include developing a launch calendar, managing pre-launch and launch campaigns, coordinating influencer outreach, advising on website and email conversions, and reporting on KPIs. The engagement is for this first library with the possibility of ongoing work and requires flexible hours around the launch. Please share your relevant experience, a short launch outline, and an estimated project fee for an 8-week launch campaign.

Budget range:
Small project ($750 – 1,500 USD)

Examples:
Boutique sample instrument companies. Larger companies including Spitfire Audio.

About the client
I am a guitarist/composer (past work Assassin’s Creed) and developer of sampled instruments, having released my MG Soft Guitar series with Spitfire Audio.