Launch of Hairdressing Brand

We are a sole trader hairdresser operating in Dublin, returning to the industry after a break, with a vision to build the ‘quiet hairdresser’ brand focused on luxury, bespoke colouring services. We are starting from scratch, with no existing clients or online presence, and need a freelancer with strong social media content knowledge specific to the hairdressing industry. The ideal expert will provide content strategy, copywriting, and advice on social media management. We also need help with branding strategy, creation, and setting up a pricing structure suitable for a new luxury-focused business. The project is a single job, but there is potential for follow-up work. Our target launch is in July, and remote work is preferred.

Budget range:
Simple project

Who are you, and what do you do?
A sole trader hairdresser, returning to the chair after a couple years break. I have a brand vision of the “quiet hairdresser” creating luxury, bespoke colouring services. I’m starting from scratch - no clients, no online presence.

In what capacity are you hiring?
My company

Where are you in the hiring process?
I’m planning and researching

What type of work is this?
Single job with potential follow up work

What experience level is needed?:
Mid-level (Industry Average)