Saburi Ply - Marketing & Brand Manager (ATL | BTL | Digital Marketing)

Marketing Strategist is needed in Rajarhat New Town, India.

Client: Saburi Ply

Location: Rajarhat New Town, WB, in

Contract: Contract

Job Description

We are looking for an experienced and strategic Marketing & Brand Manager to lead our brand-building initiatives across ATL, BTL, and Digital Marketing platforms. The ideal candidate must possess a strong understanding of the Building Materials industry, with proven experience in developing impactful marketing campaigns, strengthening dealer networks, driving digital brand visibility, and executing high-quality promotional activities that contribute directly to business growth. If you have a passion for building brands and have successfully worked in the Plywood or Building Materials industry, we would like to hear from you.

Requirements

Required Skills

• Strong expertise in ATL, BTL & Digital Marketing
• Brand Building & Positioning
• Dealer & Channel Marketing
• Trade Marketing
• Event Management
• Retail Branding
• Marketing Budget Management
• Vendor & Agency Management
• Campaign Planning & Execution
• Strong Negotiation Skills
• Excellent Communication & Presentation Skills
• Analytical & Creative Thinking
• Proficiency in MS Office & Marketing Reporting

Eligibility Criteria

Experience

• 6–10 years of relevant experience in Marketing & Brand Management.
• Mandatory experience in the Building Materials Industry.
• Candidates from the Plywood industry will be given first preference.

Education

• Graduate in any discipline.
• MBA in Marketing will be preferred.

Age Criteria

• Maximum Age: 50 Years

Additional Information

Location: Head Office – Kolkata

CTC: ₹10 – ₹15 LPA (Based on Experience)

Industry: Building Materials (Plywood Industry Preferred)