Sinclair Broadcast Group - Podcast Producer Freelance

Podcast Producer is needed in Santa Monica, United States.

Client: Sinclair Broadcast Group

Location: Santa Monica, CA

Contract: Freelance

THE ROLE

We’re hiring a Producer to help grow the Big T – Tennis Channel’s tennis sport and culture focused podcast. This is the role that turns the creative vision into a thriving, multi-platform show with pivotal contributions from ideation through execution, post, distribution, and measurement. This person will play a pivotal role in supporting all aspects of content development, editing, publishing, and promotion—with a mandate to make a measurable impact on how Big T shows up across podcast platforms, YouTube, social, and Tennis Channel’s broader ecosystem. Preferred candidates bring experience in sports media, radio, or television production, along with strong connections within the tennis community and familiarity with modern content creation tools such as Adobe Premiere and CapCut. Experience growing podcasts or YouTube channels and developing creative branded content, sponsorship integrations, and custom sales-driven programming is highly valued.

ABOUT THE PODCAST

The Big T is Tennis Channel’s flagship podcast – sitting at the intersection of the game, the players, and the lifestyle around it. Hosted by Brad Gilbert, Andrea Petkovic, and Tennis Channel’s vast roster of experts and legends, The Big T brings fans inside the personalities, storylines, and cultural moments that define tennis on and off the court.

This freelance role is onsite in our Santa Monica, CA office and is expected to be approximately 8 hours per day, Monday–Thursday. This freelance engagement is anticipated to run through early December 2026.

In this role, you will:

• Create weekly rundowns with a strong mix of topical tennis content, debate-driven segments, and YouTube-skewing growth strategies – without compromising the audio version.
• In collaboration with senior leadership, develop and execute long-term creative and content strategies, ensuring each episode aligns with the show’s North Star and Tennis Channel’s broader editorial voice.
• Liaise with Executive Producer/Department lead to provide show updates, feedback, and growth plans.
• Create and manage a content roadmap that aligns with overall show strategy and audience growth tactics across podcast, YouTube, and social platforms.
• Manage all aspects of pre-production, including show concepts and content, creating rundowns and shot lists, sales deliverables, building storyboards, and talent scheduling.
• Navigate ASANA daily as the primary content scheduling and tracking system, managing projects at various stages simultaneously.
• Collaborate with internal teams to execute an effective promotional strategy across a variety of mediums, including Tennis Channel’s linear, digital, and social platforms.
• Drive social content strategy – developing platform-specific clips, thumbnails, hooks, and short-form packages optimized for YouTube Shorts, Instagram Reels, TikTok, and X.
• Deep expertise in YouTube Shorts and social clip best practices.
• Liaise directly with podcast editors, social coordinators, and the graphics team to create consistency throughout The Big T brand and episodic deliverables.
• Ensure all sponsorship requirements are completed and QC’d, including host-read ads, sponsored segments, and video/social integrations.
• Track show analytics and audience trends using data as a creative tool to shape future editorial decisions.
• Work with key stakeholders across the company to distribute podcast assets and keep all cross-functional teams aligned on assets, deliverables, and timelines.
• Keep up with news and trends in tennis, sports, and culture to develop programming based on what is resonating with audiences.

Qualifications

• 3–5+ years of experience in podcast production, digital content production, or sports media.
• Genuine passion for tennis and working knowledge of the ATP and WTA tours, Grand Slams, and the sport’s biggest personalities, storylines, and history.
• YouTube native – understanding how the algorithm works and what makes a Short go wide.
• Social-first mindset – skilled in audience growth strategies across YouTube, podcasts, and social media platforms.
• Highly organized and able to manage projects at various stages in a fast-paced environment.
• Hands-on experience with ASANA or a comparable project management platform.
• Strong communicator – able to present ideas comfortably and take direction/feedback.
• Fluency in audio-first AND video-first mediums.
• Data-driven approach to evaluating content success.
• A creative outside-the-box thinker.
• Comfortable working directly with high-profile talent while maintaining professionalism.
• Flexibility to work mornings, nights, and/or weekends as projects and the tennis calendar evolve.

Equal Opportunity Employment

Tennis Channel is proud to be an equal opportunity employer and a drug-free workplace. Employment practices will not be influenced or affected by any protected characteristic by law.

About Tennis Channel

Tennis Channel is the only multiplatform destination dedicated solely to tennis year-round. Owned by Sinclair, Tennis Channel provides extensive coverage, including ATP and WTA Tour events. The Tennis Channel app offers live and on-demand content, and Tennis Channel 2 brings matches from across the globe.

About Sinclair

Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company that owns and operates 177 television stations and provides various services in local news and sports.

About the Team

The team at Tennis Channel emphasizes a goal-oriented culture, offers great benefits, and promotes upward mobility.

Compensation

The base salary compensation range for this role is $90,000-$110,000 annually. Final compensation will be determined based on experience, skills, certifications, and geographic location. This is a six-month term with potential for full-time employment in 2027 or beyond.