World's Best Dairy Drink Launch – Luxury Brand Strategy & Creative Campaign
Creative Director is needed in New Zealand.
We are seeking an exceptional creative professional or agency to help launch our internationally award-winning New Zealand functional dairy drink. Our product has been recognised as the 2026 World Dairy Innovation Awards Best Dairy Drink and we are taking a unique approach to market with a luxury wellness brand inspired by brands like Hermès, Ferrari, Apple, and Rolex. Instead of a traditional launch, we are creating The Golden Circle—an exclusive, private wellness community for 1,000 Originals with a focus on health, performance, consistency, and self-investment. We require someone capable of developing a world-class luxury brand campaign, viral social media ads, engaging visual concepts, premium launch videos, high-converting Meta creatives, luxury website visuals, founder launch strategy, community engagement campaigns, and PR-worthy campaign ideas. The brand is meant to feel iconic, premium, elegant, minimal, exclusive, aspirational, and authentic. You’ll have access to existing assets including award-winning product photography, brand guidelines, and a compelling founder story. Our goal is to make this one of New Zealand’s most talked-about launches and to establish LULLAA as a global premium wellness brand ahead of international expansion. If you are passionate about building iconic brands, we want to hear from you.
Budget range:
$1,500 – 3,000 USD
Examples:
Www.lullaa.nz
About the client
Four Leaves Co. Ltd is a New Zealand food innovation company behind LULLAA® and NZ SmartMilk®, creators of the 2026 World Dairy Innovation Awards Best Dairy Drink. We’re building a premium wellness brand that combines world-class product innovation with luxury branding. Our vision is to create a globally recognised New Zealand brand through exceptional design, storytelling and customer experience. We’re looking to collaborate with talented creatives who think beyond traditional marketing and can help build an iconic brand from the ground up.
- Hiring as
- A company
- Hiring stage
- Ready to make a paid hire
- Work type
- Single job, potential follow-up
- Experience level
- Mid-level, senior
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