Excelon Solutions - Marketing Manager – CRM & Brand Marketing

Marketing Consultant is needed in New York, United States.

Client: Excelon Solutions

Location: New York, NY

Contract: Contract

Job Description

Title: Marketing Manager with CRM & Brand Marketing

Location: 420 5th Avenue, New York, NY 10018

Duration: 6+ Months Temp to Hire Role

Work Model: Hybrid Role (3 Days in Office, 2 Days Work from Home)

Hourly Pay Rate: $40.00/hr. W2 All Inclusive, no benefits

Schedule: Monday to Friday, 8:00 AM – 5:00 PM (Half an hour for Lunch)

The Marketing Manager will lead the go-to-market planning and development of initiatives to support the Sunglass Hut brand in North America (US, Canada & Puerto Rico). This position is responsible for leading a team that develops and implements strategic marketing initiatives to build the Sunglass Hut brand while driving traffic, sales, and profits. This individual will partner closely with cross-functional teams to ensure a holistic and consistent approach for all customer touch points.

Requirements

The Marketing Manager is a results-driven critical thinker who embraces innovation and is a self-starter. Key qualifications include:

• Strong attention to detail and experience with CRM campaign execution, proofing, and quality assurance.
• Solid SQL and data analysis capabilities, including the ability to independently develop and validate targeting logic.
• Experience working with tools such as Unica, Responsys, and Google BigQuery; Figma experience would also be a plus.
• Strong analytical and problem-solving skills, with the ability to work through ambiguity and independently troubleshoot issues.
• Proactive communication and a strong sense of ownership.

Major Duties & Responsibilities

• Brand Leadership: Articulate a clear vision of the Sunglass Hut brand initiatives that inspire a shared vision among partners, ensuring consistent, integrated campaigns and communications across consumer engagement points.
• Initiative Development & Implementation: Oversee the identification and development of integrated marketing campaigns, collaborating with internal and external cross-functional teams.
• New Idea Development: Develop and implement test-and-learn initiatives based on opportunities, consumer insights, and industry trends.
• Marketing Analysis: Analyze the effectiveness of marketing efforts to recommend enhancements for current and future initiatives.
• Team Development: Manage, motivate, and develop team members.

Additional Information

Pay: $35.00 - $40.00 per hour

Work Location: In person