Marketing Direction - Paid Advertising Specialist Google Ads Expert (Remote Contractor)

Digital Marketer is needed in Tampa, United States.

Client: Marketing Direction

Location: Tampa, FL

Contract: Contract, Freelance

Job Description

Position: Paid Advertising Specialist - Google Ads Expert (Remote Contractor)

Location: Fully Remote (US-Based) - Tampa/Southeast US contractors welcome

Employment Type: Freelance / Independent Contractor (1099)

Commitment: Variable hours based on client campaign needs

Start Date: Immediate (February 2026)

Execute high-impact advertising campaigns managing $50K-$150K/month budgets for B2C and B2B clients. Build and optimize campaigns across Google Ads (primary), Meta, and LinkedIn for an established marketing agency (since 2009). This role is perfect for experienced PPC specialists seeking project-based work with professional team support and diverse client exposure.

Requirements

Qualifications

Required:

• 5+ years hands-on paid advertising execution (not just management oversight)
• Google Ads expert - personally built and optimized campaigns at scale ($50K+/month budgets)
• Proven track record managing campaigns for B2C lead generation, SaaS, or B2B professional services
• Meta Ads proficiency - Facebook/Instagram campaign execution and optimization
• Analytics skills - Google Analytics (GA4), conversion tracking, attribution, reporting
• Self-directed - can execute based on strategic specs without constant oversight
• Detail-oriented - catches tracking issues, maintains campaign hygiene, documents work
• Portfolio/Examples required - must provide 2-3 campaign examples showing YOUR hands-on work

Preferred (Bonus Skills):

• LinkedIn Ads experience - B2B campaign execution and lead generation
• Marketing automation platforms - GoHighLevel, HubSpot, Salesforce, Zoho
• Google Ads certifications - Search, Display, Shopping, Video
• PPC optimization platforms - Optmyzr, Opteo, or similar tools
• Industry experience - B2C lead generation or B2B professional services
• Agency or multi-client background - comfortable context-switching between clients
• Reporting tools - Looker Studio, Power BI, Data Studio, SEMrush, advanced analytics

Work Style

• Reliable communicator - consistent updates, meets deadlines, tracks time accurately
• Performance-focused - drives measurable improvements (CPA reduction, ROAS increase, conversion rate lift)
• Self-sufficient - works independently with minimal hand-holding
• Proactive - identifies optimization opportunities and implements improvements without being asked
• Collaborative - takes direction well, incorporates feedback professionally

Additional Information

Key Skills: Google Ads | Meta Ads | LinkedIn Ads | Campaign Optimization | Marketing Automation | Analytics

This Contractor Role Is Perfect For:

• Google Ads specialists managing $50K+/month budgets who want flexible project-based work
• Agency PPC veterans seeking variable hours without employment commitment
• Senior-level execution specialists who excel at optimization but don’t want to own strategy
• Multi-platform advertisers (Google/Meta/LinkedIn) comfortable with diverse B2C and B2B campaigns
• Self-directed contractors who thrive with strategic direction but minimal oversight

This Role Is Not a Fit If:

• You need guaranteed minimum hours (hours fluctuate based on active client campaigns)
• You’re early-career or lack $50K+/month budget management experience
• You want to develop strategy vs. execute campaigns per strategic specifications
• You need W2 employment, benefits, or income stability (1099 contractor only)
• You can’t start immediately (we have active campaigns requiring support now)

Hiring Timeline

We’re reviewing applications on a rolling basis and interviewing qualified candidates this week. This is an immediate-need role supporting active client campaigns - we expect to make a hiring decision within 7-10 days of finding the right contractor. Strong candidates receive contact within 2 business days of application submission.

How to Apply

Please submit your application through our online application system (BambooHR).

Required:

• Resume/Experience Summary highlighting hands-on paid advertising execution
• Campaign Examples (2-3 examples of YOUR personal work - see application questions)
• Platform Proficiency Assessment (quick ratings - see application questions)
• Desired Rate & Availability (captured in application form)
• Responses to scenario questions (2 questions demonstrating real expertise)

Portfolio/examples are required - applications without campaign examples will not be reviewed.

We review applications within 3-5 business days and move quickly with qualified candidates.

About Marketing Direction

Marketing Direction is an established B2B marketing agency (since 2009), specializing in strategic marketing planning and execution for professional services firms.

We’re growing, and we need talented execution specialists to support that growth.
Working Relationship & Logistics

Employment Type: Independent Contractor (1099)

Hours: Variable based on client campaign needs - NO GUARANTEED MINIMUM

Schedule: Flexible hours, but responsive during business hours (9 AM - 5 PM ET preferred)

Time Tracking: Required via Monday.com project management system

Invoicing: Monthly for hours worked

Communication: Teams (video calls), Monday.com (project updates), Email

Meetings: Weekly status check-ins (30 min), ad-hoc calls as needed

Reports To: COO (primary), Digital Marketing Manager (secondary), Chief Marketing Strategist (strategic direction)

Contract Type: Ongoing engagement (not project-based)

Marketing Direction is an equal opportunity employer. We work with contractors across diverse backgrounds and are committed to creating an inclusive environment.