Freelance PR & Media Relations Support for FranceSearching

PR Freelancer is needed in France.

easyHotel needs ongoing French PR support to raise brand awareness among consumers and help drive direct bookings across its hotels in France and Europe. The focus is on securing regular earned coverage in French travel, lifestyle, consumer and national media.

Manage proactive media relations, journalist outreach and incoming press requests. Identify timely stories and media opportunities, adapt and distribute French-market press releases, arrange interviews, and support hotel openings and key business milestones.

A secondary B2B communications stream will target hotel, travel, hospitality, franchise and property-development publications to support brand profile and growth in France. Provide regular reporting on coverage and media activity.

Experience in travel, hospitality or consumer-brand PR is important, along with established relationships with relevant French journalists and the ability to work closely with the marketing team remotely.Who are you, and what do you do?
easyHotel is a leading value hotel brand with a network of 32 owned hotels and 13 franchised hotels across Europe. We offer comfortable stays in convenient city locations at affordable prices, helping guests make the most of their travel budgets without compromising on the essentials. Our core markets include the UK, France, Spain, the Netherlands, Germany and Belgium, with hotels located in major cities and transport hubs across the continent. France is one of easyHotel’s key growth markets, and over the coming years we will continue to expand our network through new hotel openings in key gateway cities across France and Spain, while also investing in the refurbishment and enhancement of existing hotels in other European markets. As the business grows, we are focused on increasing brand awareness among French consumers, driving more direct bookings across our French and European hotel network, and strengthening our profile within the travel, hospitality and property sectors.