I am Evan Promise Chukwubueze, a Product Marketing Specialist, Growth Strategist, and budding Business Data Analyst with 5+ years of cross-functional experience across product, strategy, marketing, branding, business development, and programme management. I excel at market research, product positioning, data-driven decision making, campaign management, and collaborating with cross-functional teams to deliver results. I have designed growth and product strategies that unlock opportunities across Africa, the UK, and international markets. I analyze performance, optimize business outcomes, and lead high-impact projects through data-informed decision making, stakeholder partnerships, and integrated go-to-market initiatives that boost acquisition, engagement, and brand visibility.

Evan Promise Chukwubueze

I am Evan Promise Chukwubueze, a Product Marketing Specialist, Growth Strategist, and budding Business Data Analyst with 5+ years of cross-functional experience across product, strategy, marketing, branding, business development, and programme management. I excel at market research, product positioning, data-driven decision making, campaign management, and collaborating with cross-functional teams to deliver results. I have designed growth and product strategies that unlock opportunities across Africa, the UK, and international markets. I analyze performance, optimize business outcomes, and lead high-impact projects through data-informed decision making, stakeholder partnerships, and integrated go-to-market initiatives that boost acquisition, engagement, and brand visibility.

Available to hire

I am Evan Promise Chukwubueze, a Product Marketing Specialist, Growth Strategist, and budding Business Data Analyst with 5+ years of cross-functional experience across product, strategy, marketing, branding, business development, and programme management. I excel at market research, product positioning, data-driven decision making, campaign management, and collaborating with cross-functional teams to deliver results.

I have designed growth and product strategies that unlock opportunities across Africa, the UK, and international markets. I analyze performance, optimize business outcomes, and lead high-impact projects through data-informed decision making, stakeholder partnerships, and integrated go-to-market initiatives that boost acquisition, engagement, and brand visibility.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Spanish; Castilian
Beginner
German
Beginner

Work Experience

Team Lead, Marketing & Communications at Beacons Agency CA
April 1, 2025 - August 1, 2025
Directed marketing campaigns for SimlessPay and TetradPay, engaging over 120,000 users across the UK and Nigeria. Launched the Beacons Creator Circle, mobilising nano-influencers and grassroots creators for brand campaigns. Improved user engagement rates through email, push notifications, and CRM-driven strategies. Coordinated partnerships and community activities, strengthening brand visibility in diaspora markets.
Product Marketing Specialist at Sevenz Healthcare (KompleteCare)
May 1, 2023 - June 1, 2024
Led go-to-market strategy and product positioning for digital health services, improving user acquisition and retention across Nigeria. Coordinated cross-functional teams to ensure product features aligned with patient and stakeholder needs. Managed awareness and outreach campaigns that increased platform adoption by 60% within one year. Designed and implemented reporting systems to track programme impact, user engagement, and service delivery KPIs.
Project Manager & Branding/Operations Lead at Global MentorBridge
August 1, 2022 - Present
Directed four annual summits and multiple mentorship programmes, engaging 400+ participants globally. Defined and communicated brand identity across events, digital platforms, and partnerships. Built and managed stakeholder relationships with sponsors, mentors, and partners, enhancing programme reach and sustainability. Coordinated logistics, content, and cross-team operations for events and mentorship initiatives.
Head, Branding & Marketing at Phronesis Foods
May 1, 2022 - April 1, 2023
Launched new products and campaigns that boosted sales and expanded market share. Designed and executed brand strategy that increased visibility by 40%. Strengthened partner communications across retail and FMCG channels.
Brand & Marketing Manager at Cadlands Real Estate Limited
November 1, 2020 - April 1, 2022
Designed campaigns that drove 900% revenue growth and positioned the firm as the leading real estate brand in the state. Sold 600+ housing units within 18 months, generating over $2M in sales. Managed an 8-person staff team and 220+ contractors while expanding into Abuja.
President, Association of Electronic & Computer Engineering Students at Nnamdi Azikiwe University
January 1, 2017 - December 31, 2018
Strengthened student representation, leading to the department’s first SUG President.
Deputy Chair, Council of Departmental Presidents at Nnamdi Azikiwe University
January 1, 2017 - December 31, 2018
Pioneered a digital system connecting course reps, improving communication and student engagement. Organized computing tutorials and mentorship activities, supporting academic excellence within the department.
Team Lead, Marketing Communications & Growth at Beacons Agency
April 1, 2025 - August 1, 2025
Led multi-country growth operations for SimlessPay and TetradPay, growing userbase from 16,000 to 19,000 and 70,000 to 90,000 users respectively within four months. Executed data-backed CRM, retention, and lifecycle strategies using user segmentation and funnel analytics. Launched the Beacons Creator Circle, onboarding nano-influencers to support scalable growth initiatives. Improved user engagement through performance monitoring, experimentation, and targeted messaging workflows. Directed market insights and reporting to support product and business decisions.
Lead, Strategy, Branding & Operations at Global MentorBridge
August 1, 2022 - Present
Designed and managed multiple high-impact programmes, summits, and cross-market initiatives engaging 400+ participants. Led strategic planning, process design, and operating model development across brand, events, and operations. Managed stakeholder relations, partnerships, and high-level communication across global mentors and sponsors. Coordinated cross-functional teams, optimised workflows, and delivered data-informed operational improvements.

Education

MSc Business Analytics and Data Science at IE Business School, Madrid, Spain
January 11, 2026 - June 17, 2027
MBA at IE Business School, Madrid, Spain
January 11, 2026 - December 17, 2026
Bachelor of Engineering (B.Eng) in Electronic and Computer Engineering at Nnamdi Azikiwe University, Awka, Nigeria
November 11, 2013 - July 17, 2018

Qualifications

Microsoft Business Analyst
January 1, 2024 - December 17, 2025
Cisco Data Analyst Certification
January 1, 2024 - December 17, 2025
Google Project Management & Business Intelligence
January 1, 2024 - December 17, 2025
Executive Diploma in Business Strategy – MTF Institute
January 1, 2024 - December 17, 2025
Brand Management – University of London
January 1, 2021 - December 17, 2025
Marketing Analytics – Macquarie University
January 1, 2021 - December 17, 2025
Fundamentals of Digital Marketing – Google
January 1, 2020 - December 17, 2025
PMA Product Marketing Certified
January 11, 2030 - December 17, 2025
Microsoft Business Analyst
January 1, 2024 - December 17, 2025
Cisco Data Analyst Certification
January 1, 2024 - December 17, 2025
Google Business Intelligence & Project Management
January 1, 2024 - December 17, 2025
Executive Diploma in Business Strategy – MTF Institute
January 1, 2024 - December 17, 2025
Marketing Analytics – Macquarie University
January 1, 2021 - December 17, 2025
Brand Management – University of London
January 1, 2021 - December 17, 2025
Fundamentals of Digital Marketing – Google
January 1, 2020 - December 17, 2025

Industry Experience

Media & Entertainment, Healthcare, Real Estate & Construction, Education, Professional Services, Retail, Software & Internet, Financial Services