I am a results-driven digital marketing and analytics professional with over 2 years of hands-on experience with Google Ads, GA4, and GTM. I specialize in advanced tracking solutions, campaign optimization, and turning data into actionable insights that boost ROI. I have delivered technical solutions at Google via Cognizant, trained teams, and collaborated with QA and cross-functional teams to improve processes and client satisfaction.

P. Monica Sabatini

I am a results-driven digital marketing and analytics professional with over 2 years of hands-on experience with Google Ads, GA4, and GTM. I specialize in advanced tracking solutions, campaign optimization, and turning data into actionable insights that boost ROI. I have delivered technical solutions at Google via Cognizant, trained teams, and collaborated with QA and cross-functional teams to improve processes and client satisfaction.

Available to hire

I am a results-driven digital marketing and analytics professional with over 2 years of hands-on experience with Google Ads, GA4, and GTM. I specialize in advanced tracking solutions, campaign optimization, and turning data into actionable insights that boost ROI.

I have delivered technical solutions at Google via Cognizant, trained teams, and collaborated with QA and cross-functional teams to improve processes and client satisfaction.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Telugu
Advanced
Hindi
Advanced

Work Experience

Subject Matter Expert - Technical Solutions at Cognizant
August 1, 2025 - October 12, 2025
Delivered advanced technical support for Google Ads and GA4, resolving complex issues related to campaign tracking, conversion measurement, and data accuracy. Implemented and validated custom events, user properties, and dynamic remarketing setups, ensuring clients gained actionable insights and ROI improvements. Guided clients through Consent Mode and Offline Conversions to maintain privacy compliance while optimizing data collection. Leveraged HTML, CSS, and JavaScript to troubleshoot and deploy tracking tags and custom integrations. Utilized Google Tag Manager to streamline data layer management and ensure seamless tag deployment across GA4 and Ads platforms. Designed and delivered comprehensive training programs for new and existing support agents, covering product updates, troubleshooting, and best practices. Collaborated with the QA team to conduct root cause analyses, identify knowledge gaps, and implement corrective measures to enhance operational efficiency. Oversaw agent shif
Senior Analyst - Clinical Applications at HCL Technologies (C3i Solutions)
March 10, 2023 - October 12, 2025
Senior Analyst handling clinical applications, ensuring data integrity and regulatory compliance. Led cross-functional collaboration with QA and client teams, supported system enhancements and incident management, and maintained strong client relationships. Provided training for end users and support staff and contributed to process improvements within 2020–2023.
Process Associate Level I at C3i Solutions
October 1, 2020 - October 12, 2025
Process Associate Level I performing customer service, issue resolution, and reporting. Managed status reports and daily floor updates. Assisted customers with AdWords and SEO (Google vendor) and supported process improvements.
Process Associate at GENPACT
January 1, 2016 - October 12, 2025
Customer service representative, handled inquiries via phone and email, understood issues, and resolved queries. Managed status reports and updates. Assisted customers with AdWords and SEO tasks for Google vendor.
Analyst at Advantage One Tax Consulting
October 1, 2013 - October 12, 2025
Analyst supporting tax consulting tasks, client interaction, and data analysis to support tax advisory engagements.
Subject Matter Expert - Technical Solutions (Google) at Cognizant
August 1, 2025 - August 1, 2025
Delivered advanced technical support for Google Ads and GA4, resolving complex issues related to campaign tracking, conversion measurement, and data accuracy. Implemented and validated custom events, user properties, and dynamic remarketing setups. Guided clients through Consent Mode and Offline Conversion Tracking, ensuring privacy compliance while optimizing data collection. Utilized GTM, HTML, CSS, and JavaScript to troubleshoot and deploy conversion tracking tags and custom integrations. Designed and delivered training programs for new and existing agents; collaborated with QA for root cause analyses and process improvements.
Senior Analyst – Clinical Applications at HCL (C3i Solutions)
March 10, 2023 - March 10, 2023
Handled escalations from Level I/II Help Desk, provided application support for Roche globally, mentored new hires, conducted QA on customer interactions, and coordinated issue resolution with cross-functional teams to maintain SLA adherence and high-quality support.
Process Associate Level I at C3i Solutions
October 1, 2020 - October 1, 2020
Provided process-oriented support and coordinated daily workflows to ensure efficient operations and high-quality output.
Process Associate at Genpact India
January 31, 2016 - January 31, 2016
Provided customer support and managed escalations with a focus on first-contact resolution and customer satisfaction.
Analyst at Advantage One Tax Consulting
October 1, 2013 - October 1, 2013
Performed analytic support and consulting tasks with a focus on accuracy and client outcomes.
Subject Matter Expert - Technical Solutions (Google) at Cognizant
March 13, 2023 - August 1, 2025
Delivered advanced technical support for Google Ads and GA4, resolving complex issues related to campaign tracking, conversion measurement, and data accuracy. Implemented and validated custom events, user properties, and dynamic remarketing setups, ensuring clients gained actionable insights and improved ROI. Guided clients through the configuration of Consent Mode and Offline Conversion Tracking, maintaining privacy compliance while optimizing data collection. Leveraged HTML, CSS, and JavaScript to troubleshoot and deploy conversion tracking tags and custom integrations. Utilized Google Tag Manager to manage data layers and ensure seamless tag deployment across GA4 and Ads platforms. Designed and delivered comprehensive training programs for new and existing support agents, covering product updates, troubleshooting, and best practices. Collaborated with QA for root cause analysis and process improvements, and oversaw agent shift management and workflow coordination.
Senior Analyst - Clinical Applications at HCL (C3i Solutions)
October 1, 2017 - March 1, 2023
Handled escalations from Level I/II Help Desk. Provided application support for Roche Holding AG globally via calls, chats, and Google Meet. Mentored and trained new hires, improving team technical capabilities. Conducted QA on customer interactions and ensured knowledge base accuracy. Managed operational coordination with cross-functional teams for issue resolution. Delivered efficient customer and technical support for pharmaceutical applications. Maintained performance KPIs and contributed to workflow improvements.
Process Associate Level I at C3i Solutions
February 1, 2017 - October 1, 2020
Provided support for multiple client accounts, assisted in issue resolution, and improved service quality. Coordinated with teams to ensure SLA adherence and quality resolutions.
Process Associate at Genpact India
November 1, 2013 - January 1, 2016
Provided customer support for AdWords and SEO services. Managed escalations and ensured first-contact resolution. Achieved high customer satisfaction scores through prompt and accurate responses.
Analyst at Advantage One Tax Consulting
June 1, 2011 - October 1, 2013
Provided analysis and advisory support for tax-related services.
Senior Analyst – Clinical Applications at HCL (C3i Solutions)
October 1, 2017 - March 10, 2023
Handled escalations from Level I / II Help Desk, ensuring SLA adherence and quality resolutions. Provided application support for Roche Holding AG globally via calls, chats, and Google Meet. Mentored and trained new hires, improving team technical capabilities. Conducted QA on customer interactions and ensured knowledge base accuracy. Managed operational coordination with cross-functional teams for issue resolution. Delivered efficient customer and technical support for pharmaceutical applications. Maintained performance KPIs such as response time and resolution rate. Proactively identified process gaps and contributed to workflow improvements.
Process Associate at Genpact
November 1, 2013 - January 1, 2016
Provided customer support for AdWords and SEO services. Managed escalations and ensured first-contact resolution. Achieved high customer satisfaction scores through prompt and accurate responses. Coordinated status reporting and daily updates for floor operations.
Senior Analyst – Clinical Applications at HCL (C3i Solutions)
October 1, 2020 - March 10, 2023
Handled escalations from Level I / II Help Desk, ensuring SLA adherence and quality resolutions. Provided application support for Roche Holding AG globally via calls, chats, and Google Meet. Mentored and trained new hires, improving team technical capabilities. Conducted QA on customer interactions and ensured knowledge base accuracy. Managed operational coordination with cross-functional teams for issue resolution. Delivered efficient customer and technical support for pharmaceutical applications. Maintained performance KPIs such as response time and resolution rate. Proactively identified process gaps and contributed to workflow improvements.

Education

B.Tech in Computer Science at India
January 1, 2007 - January 1, 2011
MSc in Computing Science at Griffith College Dublin 8
January 1, 2025 - January 1, 2026
MSc in Computing Science at Griffith College Dublin
January 1, 2025 - December 31, 2026
B.Tech in Computer Science Engineering at JBIET
January 1, 2011 - December 31, 2011
Intermediate in MPC at Narayana Junior College
January 1, 2007 - December 31, 2007
High School at Omanand High School
January 11, 2030 - December 31, 2005
MSc in Computing Science at Griffith College Dublin
January 1, 2025 - January 1, 2026
B.Tech in Computer Science Engineering (CSE) at JBIET
January 1, 2011 - January 1, 2011
Intermediate in MPC at Narayana Junior College
January 1, 2007 - January 1, 2007
High School at Omanand High School
January 1, 2005 - January 1, 2005
MSc in Computing Science at Griffith College Dublin 8
January 1, 2025 - January 1, 2026
B.Tech in Computer Science Engineering (CSE) at JBIET
January 1, 2011 - January 1, 2011
Intermediate in MPC at Narayana Junior College
January 1, 2007 - January 1, 2007
High School at Omanand High School
January 1, 2005 - January 1, 2005
MSc in Computing Science at Griffith College Dublin
January 1, 2025 - December 31, 2026
B.Tech in Computer Science Engineering at JBIET
January 1, 2011 - December 31, 2011
Intermediate in MPC at Narayana Junior College
January 1, 2007 - December 31, 2007
High School at Omanand High School
January 1, 2005 - December 31, 2005
MSc in Computing Science at Griffith College Dublin
January 1, 2025 - December 31, 2026
B.Tech in Computer Science Engineering at JBIET
January 11, 2030 - January 1, 2011
Intermediate in MPC at Narayana Junior College
January 11, 2030 - January 1, 2007
High School at Omanand High School
January 11, 2030 - January 1, 2005
MSc in Computing Science at Griffith College Dublin
January 1, 2025 - January 1, 2026
B.Tech in Computer Science Engineering at JBIET
January 11, 2030 - January 1, 2011
Intermediate in MPC at Narayana Junior College
January 11, 2030 - January 1, 2007
High School at Omanand High School
January 11, 2030 - January 1, 2005

Qualifications

B.Tech in Computer Science
January 1, 2007 - January 1, 2011
MSc in Computing Science
January 1, 2025 - January 1, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Healthcare, Education