Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Marketing & Content Specialist at Your Health
January 1, 2025 - PresentLead digital marketing initiatives, including email campaigns and social media engagement; developed multimedia content to support brand goals; aligned messaging with client feedback and marketing needs.
Marketing & Content Specialist at Brain Cube
December 31, 2024 - October 11, 2025Led marketing and content design; managed email marketing, social media analytics; produced website content using WordPress, Canva, and Adobe Creative Suite; collaborated with teams to align messaging with client feedback.
Sales & Digital Marketing Specialist at Melt Water
December 31, 2022 - October 11, 2025Prospected and engaged potential clients through calls, emails, and social media, introducing digital marketing solutions; demonstrated product benefits and closed sales; coordinated with marketing teams to tailor messaging and campaigns; supported brand awareness and lead generation.
Global Digital Marketing Lead
January 1, 2012 - PresentLed global social media strategy across platforms; produced and scheduled multimedia content tailored to target audiences and regional markets. Designed and managed email marketing campaigns, tracking KPIs to optimize performance and lead-nurturing efforts. Ensured consistent messaging and branding across social, email, and web assets in collaboration with internal teams. Tracked trends and competitor activity to guide campaign pivots and content planning. Led email campaigns for healthcare patient audiences; improved open and click-through rates with A/B testing and segmentation. Managed social media content and scheduling (Facebook, LinkedIn, Instagram); aligned posts with campaigns and marketing goals. Wrote and published blog content in collaboration with leadership. Designed visual assets using Adobe Illustrator, InDesign, and Canva. Coordinated creative projects and contributed to photo/video editing and website updates.
Creative Digital Marketing & Content Specialist at Freelance / Self-employed
January 1, 2019 - PresentCreative Digital Marketing & Content Specialist with over 5 years of experience in email marketing, social media management, copywriting, and visual content design. Proven track record of driving engagement, brand awareness, and lead generation through strategic digital campaigns. Designed and managed email marketing campaigns; tracked KPIs to optimize performance and lead-nurturing efforts. Ensured consistent messaging and branding across social, email, and web assets in collaboration with internal teams. Coordinated creative assets using Adobe Illustrator, InDesign, and Photoshop; coordinated photo/video editing and website updates.
Marketing & Content Specialist at Brain Cube
December 31, 2024 - October 21, 2025Email Marketing (Mailchimp, HubSpot, Salesforce); Social Media Management & Analytics; Content Strategy & Copywriting; Website Content Management (WordPress, Squarespace); Project Management & Collaboration; SEO & Digital Campaign Optimization; Video & Photo Editing.
Sales & Marketing Professional at Meltwater
December 31, 2022 - October 21, 2025Prospected and engaged potential clients through calls, emails, and social media, introducing digital marketing solutions. Maintained strong knowledge of marketing tools to demonstrate product benefits and close sales effectively.
Sales & Marketing Specialist at Your Health
January 1, 2025 - PresentProspected and engaged potential clients through calls, emails, and social media, introducing digital marketing solutions. Maintained strong knowledge of marketing tools to demonstrate product benefits and close sales effectively.
Education
Bachelor of Marketing at Francis Marion University
January 1, 2012 - January 1, 2016Qualifications
Bachelor of Marketing
January 1, 2012 - January 1, 2016Bachelor of Marketing
January 1, 2012 - January 1, 2016Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Healthcare
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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