I’m passionate about building digital products that make a real impact by understanding root problems and contributing to sustainable, long-term startup growth. I work end-to-end across disciplines — from UX research, UI design, branding, and interaction design to gamification. I care deeply about how product decisions affect both users and the business. I’ve also been involved in shaping business strategy, including pricing, growth hacking, and defining key metrics like user retention, acquisition, and activation. I'm always excited to collaborate on meaningful products, move fast, and learn from real feedback.

R. Iqbal Amirul Insan

I’m passionate about building digital products that make a real impact by understanding root problems and contributing to sustainable, long-term startup growth. I work end-to-end across disciplines — from UX research, UI design, branding, and interaction design to gamification. I care deeply about how product decisions affect both users and the business. I’ve also been involved in shaping business strategy, including pricing, growth hacking, and defining key metrics like user retention, acquisition, and activation. I'm always excited to collaborate on meaningful products, move fast, and learn from real feedback.

Available to hire

I’m passionate about building digital products that make a real impact by understanding root problems and contributing to sustainable, long-term startup growth.

I work end-to-end across disciplines — from UX research, UI design, branding, and interaction design to gamification. I care deeply about how product decisions affect both users and the business. I’ve also been involved in shaping business strategy, including pricing, growth hacking, and defining key metrics like user retention, acquisition, and activation. I’m always excited to collaborate on meaningful products, move fast, and learn from real feedback.

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Experience Level

Expert
Expert
Expert
Expert

Language

English
Intermediate

Work Experience

Product Designer at Cofounderie
January 1, 2021 - Present
Designed an educational app, a hiring tool web app, and an innovation platform. Conducted in-depth competitor analysis to uncover gaps and opportunities. Designed end-to-end experiences across platforms — including UI, UX flows, custom illustrations, icons, micro-interactions, and gamification mechanics. Built high-fidelity, native-feeling prototypes in Figma to simulate native interaction for stakeholders before development. Collaborated on product strategy by defining and tracking key metrics such as user acquisition, retention, churn, and DAU/WAU/MAU. Initiated and executed growth experiments to improve acquisition and activation, applying lean and data-informed approaches.
UI/UX Designer at Lanius Innovation Labs.
January 1, 2021 - December 31, 2021
Collaborated on designing a Virtual Reality Design System for the Unity Environment. Designed a prototype that feels native and ensures accessibility for a hospital Digital Signage with features such as 360 views and a camera as a photo booth. Designed a SaaS platform, Online Wedding Invitation, for both client-side and admin-side.
UI/UX Designer at PT. Kita Semua Satu
January 1, 2020 - December 31, 2021
Designed Meda App, a school management system for primary schools. Worked directly with the CEO to craft the app from scratch. Conducted user analysis and user interviews to get insight from teachers and parents. Defining features, flow, and monetization. Designing prototype for mobile app and web app. Collaborate with third-party engineers to ensure it is implemented correctly.
Graphic and UI/UX Designer at PT Mikrovest Tekfin Indonesia
January 1, 2019 - December 31, 2020
Designing P2P Lending Web, E-Commerce Web, POS App, and Finance Web. Designing logos, business cards, company profiles, and so on.

Education

Bachelor's degree, Information System at Universitas Dinamika (Stikom Surabaya)
January 1, 2014 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services