Bridging the gap between high-end aesthetic design and technical performance.
I am Rafael Reis, a Product Designer and Software Engineering student dedicated to building digital products that convert.
Through my studio, Pixlwave, and my work with international teams, I focus on data-driven design that delivers measurable business results.
Why hire me?
Performance-First Design: I specialize in Framer, creating websites with 40% faster load times and 30% growth in organic traffic through technical SEO.
Data & AI Expertise: At elevAlte, I designed AI-driven dashboards that accelerated B2B decision-making by 20% and reduced support response times by 40%.
Conversion Specialist: My interface optimizations have led to an 18% increase in lead conversion and a 20% boost in checkout performance.
Technical Foundation: I bring a developer’s mindset to design, utilizing HTML, CSS, Python, and SQL to ensure every project is scalable and technically sound.
I don’t just make things look good; I make them work for your bottom line. Let’s build something exceptional.
Skills
Experience Level
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Work Experience
Education
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Industry Experience
DeedCircle is a specialized FinTech platform designed to democratize access to the US real estate market. It specifically focuses on Tax Deed Auctions, allowing international investors to participate in property auctions that were previously difficult to navigate.
, enhancing brand positioning in the international legal market.
SEO & Visibility: Implemented technical SEO best practices to ensure the firm ranks for specialized legal terms, increasing their digital footprint.
Technical Stack:
Framer: For high-end web deployment and sophisticated animations.
Figma: For precise grid systems, typography scales, and high-fidelity prototypes.
Branding & UI: Focused on “quiet luxury” aesthetics for professional services.
 without sacrificing speed, ensuring a seamless experience across all devices.
Key Achievements & Impact:
Immersive Storytelling UI: Crafted a dark-themed, visually intense interface with fluid scroll animations that guide the user through the game’s universe.
Engineered for Speed: Applied advanced optimization techniques in Framer, achieving a 40% reduction in load times, which is critical for retaining users in the high-speed gaming niche.
High-Conversion Flow: Strategically placed “Call to Action” elements designed to drive community engagement and player registrations, following my studio’s benchmark of +18% lead conversion.
Technical Scalability: Developed a modular component library that allows the client to update event schedules and news cycles with 50% less development effort.
Technical Stack:
Framer: For high-performance web deployment and complex, game-like interactions.
Figma: For UI/UX design, visual asset orchestration, and high-fidelity prototyping.
Graphic Optimization: Advanced asset management to ensure “Pixel Perfect” visuals without performance lag.
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