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I am a results-driven Digital Marketing Analyst with hands-on experience in Google Analytics, data visualization, and KPI reporting to drive business growth. I specialize in turning data into actionable insights, optimizing campaigns, and improving ROI through close attention to user behavior and conversion metrics. Before moving into marketing, I worked in Instrumentation & Control Engineering, where I built strong technical foundations, led teams, and delivered end-to-end project execution. I am now focused on applying data-driven strategies across multi-channel campaigns, social media, and brand optimization to help businesses grow.…I am a results-driven Digital Marketing Analyst with hands-on experience in Google Analytics, data visualization, and KPI reporting to drive business growth. I specialize in turning data into actionable insights, optimizing campaigns, and improving ROI through close attention to user behavior and conversion metrics. Before moving into marketing, I worked in Instrumentation & Control Engineering, where I built strong technical foundations, led teams, and delivered end-to-end project execution. I am now focused on applying data-driven strategies across multi-channel campaigns, social media, and brand optimization to help businesses grow.

Ramesh C

Data Analyst, Marketing Strategist, Growth Marketer, +1

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I am a results-driven Digital Marketing Analyst with hands-on experience in Google Analytics, data visualization, and KPI reporting to drive business growth. I specialize in turning data into actionable insights, optimizing campaigns, and improving ROI through close attention to user behavior and conversion metrics. Before moving into marketing, I worked in Instrumentation & Control Engineering, where I built strong technical foundations, led teams, and delivered end-to-end project execution. I am now focused on applying data-driven strategies across multi-channel campaigns, social media, and brand optimization to help businesses grow.…I am a results-driven Digital Marketing Analyst with hands-on experience in Google Analytics, data visualization, and KPI reporting to drive business growth. I specialize in turning data into actionable insights, optimizing campaigns, and improving ROI through close attention to user behavior and conversion metrics. Before moving into marketing, I worked in Instrumentation & Control Engineering, where I built strong technical foundations, led teams, and delivered end-to-end project execution. I am now focused on applying data-driven strategies across multi-channel campaigns, social media, and brand optimization to help businesses grow.

Available to hire

I am a results-driven Digital Marketing Analyst with hands-on experience in Google Analytics, data visualization, and KPI reporting to drive business growth. I specialize in turning data into actionable insights, optimizing campaigns, and improving ROI through close attention to user behavior and conversion metrics.

Before moving into marketing, I worked in Instrumentation & Control Engineering, where I built strong technical foundations, led teams, and delivered end-to-end project execution. I am now focused on applying data-driven strategies across multi-channel campaigns, social media, and brand optimization to help businesses grow.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Tamil

Fluent

Work Experience

Digital Marketing Analyst at Cadster Technologies Pvt Ltd

January 1, 2015 - March 1, 2024

Created and managed Meta (Facebook & Instagram) ad campaigns focused on lead generation, website traffic, brand awareness, and sales conversions. Handled end-to-end campaign setup, including audience research, ad copywriting, creative selection, and A/B testing. Optimized campaign performance by monitoring metrics such as CTR, CPC, CPM, and conversion rate to improve ROI. Prepared weekly and monthly performance reports for clients, analyzing campaign data and providing actionable insights. Scheduled and published engaging social media posts to enhance brand visibility and engagement. Managed small-scale Google Ads campaigns for brand visibility and lead generation.