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I'm a digital marketer skilled in SEO, paid campaigns, and data analysis. I’ve driven engagement and visibility for global names like Motorola. Passionate about turning insights into strategies that spark measurable results.…

Hector Vega

Digital Marketer, Community Manager, Marketing Strategist, +4

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I'm a digital marketer skilled in SEO, paid campaigns, and data analysis. I’ve driven engagement and visibility for global names like Motorola. Passionate about turning insights into strategies that spark measurable results.…

Available to hire

I’m a digital marketer skilled in SEO, paid campaigns, and data analysis. I’ve driven engagement and visibility for global names like Motorola. Passionate about turning insights into strategies that spark measurable results.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Advanced

Spanish; Castilian

Fluent

Portuguese

Advanced

Work Experience

Commercial Adviser

August 1, 2018 - August 4, 2025

Built a client portfolio from scratch by understanding customer needs, building relationships, and persuading potential buyers. Conducted market research to identify opportunities and new trends, customizing clients’ needs accordingly. Negotiated trades effectively to ensure client satisfaction and agreements. Partnered with recognized brands such as DCT Pagami Group, Best-House, Inversan Consulting-Asinem Group & Norte Hispana.

Financial Consultant at Xervika

November 1, 2017 - August 4, 2025

Provided strategic consulting on Sage X3 ERP software for medium and large companies to streamline processes and improve business automation. Supported incident management related to app availability and compliance with legal requirements. Collaborated in setup and implementation of new ERP projects and adapted to significant changes in Spanish VAT management affecting clients.

Community Manager at Encina Group

April 1, 2015 - May 30, 2015

Contributed to increasing brand engagement and awareness on different social media channels in a digital agency in Santiago de Chile. Collaborated in the design and development of effective content campaigns on Instagram, Facebook & X (Twitter) for brands like Motorola & Pisco Malpaso, such as engaging giveaways. Scheduled posting calendar, frequency & number of posts according to clients’ requirements to target goals. Set up and launched the “Motorola Moto X wood cover” campaign on Facebook, Instagram, and X in Santiago de Chile.

Digital marketer at Freelance

June 1, 2025 - Present

Education

Degree in Business Administration and Management at University of Leon

September 1, 2011 - September 30, 2015

E-commerce Specialist at University of Leon

October 1, 2014 - February 28, 2015

Business design for e-commerce: The idea. Introduction to business models for e-commerce, online business models and scalability, economic analysis, strategy and e-consumer, business plan & dashboard, financial planning, cost analysis (CPC, CPM, CPA) & profitability (LTV, leads), financial sources, legal aspects, internationalisation. Start-up: The tool. Website. UI & UX. CMS. Software systems: ERP, CRM, BPM, KM, CM, e-commerce automation. Host & domain. Security payment methods. Mobile e-commerce. Marketing & Product plan visits/sessions. Inbound marketing & outbound marketing. Publicity & channels. Marketing strategy: SEO, CPC/PPC, SEM, rrss, landing pages. Content marketing. Blogs, branding, communication. Email marketing, CRM. Web analytics. Sales. Targets, KPIs, segments. Google analytics. Conversion funnel. Campaign analyses and traffic sources.

Erasmus exchange at University of Porto, Portugal

September 1, 2013 - June 30, 2014

Amicus exchange at University Finis Terrae, Santiago de Chile

August 1, 2011 - August 31, 2012