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I am a performance-driven Paid Media & Growth Marketing Specialist with 5 years of experience managing high-budget, multi-platform advertising campaigns across Meta, Google, TikTok, e-commerce marketplaces, and app-based platforms. I drive ROAS, lead growth, and conversion efficiency through data-led strategy, automation, and experimentation. I focus on analytics, performance systems, and scalable growth solutions, collaborating cross-functionally to connect brands with large partner networks and deliver transparent, KPI-driven results across Southeast Asia.…I am a performance-driven Paid Media & Growth Marketing Specialist with 5 years of experience managing high-budget, multi-platform advertising campaigns across Meta, Google, TikTok, e-commerce marketplaces, and app-based platforms. I drive ROAS, lead growth, and conversion efficiency through data-led strategy, automation, and experimentation. I focus on analytics, performance systems, and scalable growth solutions, collaborating cross-functionally to connect brands with large partner networks and deliver transparent, KPI-driven results across Southeast Asia.

Ray Vincent Corpuz

Digital Marketer, Performance Marketer, Growth Marketer, +3

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I am a performance-driven Paid Media & Growth Marketing Specialist with 5 years of experience managing high-budget, multi-platform advertising campaigns across Meta, Google, TikTok, e-commerce marketplaces, and app-based platforms. I drive ROAS, lead growth, and conversion efficiency through data-led strategy, automation, and experimentation. I focus on analytics, performance systems, and scalable growth solutions, collaborating cross-functionally to connect brands with large partner networks and deliver transparent, KPI-driven results across Southeast Asia.…I am a performance-driven Paid Media & Growth Marketing Specialist with 5 years of experience managing high-budget, multi-platform advertising campaigns across Meta, Google, TikTok, e-commerce marketplaces, and app-based platforms. I drive ROAS, lead growth, and conversion efficiency through data-led strategy, automation, and experimentation. I focus on analytics, performance systems, and scalable growth solutions, collaborating cross-functionally to connect brands with large partner networks and deliver transparent, KPI-driven results across Southeast Asia.

Available to hire

I am a performance-driven Paid Media & Growth Marketing Specialist with 5 years of experience managing high-budget, multi-platform advertising campaigns across Meta, Google, TikTok, e-commerce marketplaces, and app-based platforms. I drive ROAS, lead growth, and conversion efficiency through data-led strategy, automation, and experimentation.
I focus on analytics, performance systems, and scalable growth solutions, collaborating cross-functionally to connect brands with large partner networks and deliver transparent, KPI-driven results across Southeast Asia.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Freelance Ads Specialist at Xurge Digital Marketing Agency

June 2, 2024 - January 2, 2026

Acted as lead strategist and executor for multi-platform paid media campaigns. Managed Meta, Google, TikTok, and marketplace ads for e-commerce, app, and lead-gen clients. Designed automated reporting dashboards and optimized tracking infrastructure to improve data accuracy and scalability.

Performance Media Expert at Kroma

June 2, 2023 - August 2, 2024

Managed Meta ads across Kroma's website portfolio in a high-budget, KPI-driven publishing environment. Introduced YouTube and TikTok ad channels to expand reach across digital-first content platforms. Delivered KPI targets for partner campaigns on landing pages, views, and engagement.

Senior Ads Specialist at Carl Ocab Digital Marketing Agency

February 2, 2021 - June 2, 2023

Started with Meta ads campaigns, quickly expanding to Google Ads, TikTok, and Twitter ad executions to serve diverse international clients. Managed high-profile campaigns, including Meta ads for luxury watch Grand Seiko. Adapted to emerging platforms fast, gaining proficiency and scaling ROI across multiple media channels.

Affiliate Marketing Specialist at Involve Asia

January 1, 2019 - February 2, 2021

Created engaging organic social posts on Meta platforms to promote affiliate links for brands in e-commerce, travel, finance, and more. Conducted data analysis and campaign reporting to refine affiliate performance and conversions strategies. Supported the platform’s mission of connecting brands with a large partner network and transparent performance tracking across Southeast Asia.

Affiliate Marketing Specialist

January 1, 2019 - February 1, 2021

Created engaging organic social posts on Meta Platforms to promote affiliate links for brands in e-commerce, travel, finance, and more. Conducted data analysis and campaign reporting to refine affiliate performance and conversion strategies. Supported the platform’s mission of connecting brands with a large partner network and transparent performance tracking across Southeast Asia. Meta Ads (CAPI, Advantage+ Shopping, Lead Gen, App Install); Google Ads (Search, Performance Max, Display, YouTube); TikTok Ads & TikTok Shop Ads; LinkedIn Ads (Lead Gen & B2B funnels); App Marketing (Install, In-App Events, Retention). Full-funnel media planning; Creative & audience testing frameworks; CRM & Messaging Automation (ManyChat); Attribution & Funnel Analysis; Budget scaling & performance forecasting; Cross-platform attribution analysis.

Senior Ads Specialist

February 1, 2021 - June 1, 2023

Started with Meta ad campaigns, quickly expanding to Google Ads, TikTok, and Twitter ad executions to serve diverse international clients. Managed high-profile campaigns, including Meta ads for luxury watch brand Grand Seiko. Adapted to emerging platforms fast, gaining proficiency and scaling ROI across multiple media channels.

Freelance Ads Specialist at Carl Ocab Digital Marketing Agency

June 1, 2024 - January 1, 2026

Acted as lead strategist and executor for multi-platform paid media campaigns. Managed Meta ads across Kroma’s website portfolio in a high-budget, KPI-driven publishing environment. Introduced YouTube and TikTok ads channels to expand reach across digital-first content platforms. Delivered 100% KPI achievement for partner campaigns on landing page views and engagement, handling multi-million peso budgets with precision.