I’m an influencer partnerships specialist with experience managing end-to-end sponsorships, growing creator pipelines, and negotiating high-value brand deals across fashion, lifestyle, and food verticals. I combine strong relationship management, sharp communication, and organized project execution to deliver campaigns that creators and brands trust.…

Raye Pernsteiner

I’m an influencer partnerships specialist with experience managing end-to-end sponsorships, growing creator pipelines, and negotiating high-value brand deals across fashion, lifestyle, and food verticals. I combine strong relationship management, sharp communication, and organized project execution to deliver campaigns that creators and brands trust.…

Available to hire

I’m an influencer partnerships specialist with experience managing end-to-end sponsorships, growing creator pipelines, and negotiating high-value brand deals across fashion, lifestyle, and food verticals. I combine strong relationship management, sharp communication, and organized project execution to deliver campaigns that creators and brands trust.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Influencer Recruiting Manager at Choose
May 1, 2025 - November 14, 2025
Lead influencer sourcing and outreach strategy across Instagram and TikTok, identifying top‑performing wellness and fashion creators aligned with brand values and target audience. Conduct personalized influencer outreach via HubSpot and DMs, increasing response rate by 15%. Negotiate contracts and manage influencer budgets, ensuring compensation aligns with performance metrics and content quality standards. Build and manage relationships with influencers, ensuring alignment with campaign goals and brand messaging. Track fashion trends and emerging voices to refine influencer strategies and maintain competitive edge.
Freelance Social Media Manager at Collective by DRG
December 31, 2020 - December 25, 2025
Manage Instagram and LinkedIn strategy to launch interior design company, contributing to over 15,000 impressions within the first 6 months. Maintain brand voice through consistent organic engagement, including responding to comments, messages, and interacting with other accounts in the industry. Develop brand identity through consistent graphic design elements and digital marketing strategies.
Account Coordinator (Contract) at COLLECTIVE by DRG
August 1, 2023 - August 1, 2023
Identified high volumes of food, lifestyle, beauty, and fashion creators using Creator IQ and organic sourcing. Built relationships with influencers through outreach, negotiation, and ongoing communication. Tracked the entire campaign process and sent consistent follow-up emails to ensure campaign-specific deadlines were met and deliverables were received. Coordinated with clients to brainstorm new campaigns, generating over 20,000 new impressions. Evaluated campaign effectiveness by utilizing KPIs and social media analytics.
Freelance Outreach Specialist at Full On Monet
November 1, 2022 - November 1, 2022
Sourced potential writers for guest articles to be published on a women's lifestyle magazine that receives 30,000+ monthly readers. Researched podcast guests and curated interview questions. Coordinated with editorial team to have articles published about guests, generating over 10,000 views across articles. Managed cross-functional communication and collaboration to ensure timely content production.
Social Media and Influencer Intern at Full On Monet
June 1, 2021 - June 1, 2021
Defined and established the Accounts brand voice across social media platforms by posting to both feeds and stories as well as creating organic engagement. Wrote blog posts and maintained website by uploading and formatting posts. Sourced relevant influencers and developed influencer campaigns through consistent outreach.
Communications Associate at Wisconsin Union
April 30, 2019 - May 28, 2020
Wrote content for various media formats, including blog posts, social media accounts, and news releases. Consulted on crisis communications to resolve issues as quickly as possible. Led communications strategy for performance by globally touring music ensemble by writing press releases, researching local journalists and pitching stories. Assisted in strategic planning to enhance audience engagement and outreach.

Education

Bachelor of Arts in Journalism with an emphasis on Strategic Communication at University of Wisconsin–Madison
January 11, 2030 - May 1, 2020
Bachelor of Arts in Journalism with an emphasis on Strategic Communication at University of Wisconsin–Madison
January 11, 2030 - May 1, 2020

Qualifications

Certificate in Digital Studies
September 1, 2016 - May 1, 2020
Bachelor of Arts in Journalism with emphasis on Strategic Communication
September 1, 2016 - May 1, 2020

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Software & Internet

Skills

Experience Level