I’m a Senior WordPress Developer from Lahore, Pakistan, specializing in developing high-performance, scalable, and user-focused websites. With over 4 years of experience in WordPress development, I excel at building custom themes, developing plugins, and optimizing site performance to ensure seamless user experiences. My expertise spans across PHP, JavaScript, MySQL, HTML/CSS, and WooCommerce, with a proven ability to integrate complex third-party systems such as HubSpot, MailChimp, Stripe, and Salesforce.
What differentiates me from other developers is my end-to-end approach — from front-end design to backend engineering — and a focus on delivering secure, fast, and maintainable solutions tailored to each client’s goals. I’ve worked extensively across diverse industries including education, healthcare, diagnostics, and e-commerce, successfully deploying solutions that improve engagement and operational efficiency.
Employment and Project Experience:
Senior WordPress Developer — Devsinc
November 2021 – Present
Designed and launched multiple WordPress websites from the ground up, aligning with client goals and best practices.
Customized and optimized themes and plugins to improve performance, SEO, and user engagement.
Engineered custom plugins such as Google Authentication Plugin and Posts Maintenance Tool to streamline operations.
Integrated WordPress with third-party services including HubSpot, MailChimp, and Stripe, enhancing automation and conversion tracking.
Led cross-functional collaboration with designers and front-end engineers to ensure cohesive product delivery.
WordPress Developer — Netroots Technologies
July 2020 – November 2021
Spearheaded the development and customization of CMS solutions across WordPress, Joomla, and Drupal.
Implemented advanced security protocols and backend optimizations to maintain platform integrity.
Collaborated closely with designers and content teams to build visually appealing, responsive, and scalable web solutions.
Highlighted Projects:
🔹 Indianapolis Zoo — indianapoliszoo.com
Developed the multi-site from scratch using custom theme development, shortcodes, and performance enhancements with WP Rocket and Yoast SEO Premium.
🔹 Killman Diagnostics — kilmanndiagnostics.com
Revamped and optimized the website using LearnDash, WooCommerce, and Cloudflare, improving load times and user flow.
🔹 Graston Technologies — grastontechnique.com
Migrated frontend from React to WordPress using PHP and Divi builder, implementing backend optimizations and SEO enhancements.
🔹 Lemons-Aid Learning — lemons-aid.com
Developed a custom integration between WordPress and Moodle via REST API, enabling students to access courses and join Zoom classes directly from the dashboard.
Skills
Language
Work Experience
Education
Qualifications
Industry Experience
The Indianapolis Zoo has been nominated in the USA Today’s Best Zoo Contest
I developed this multi-site from scratch using WordPress.
Core Functionalities I performed for this site:
Theme development, PHP shortcodes, I worked on Site Optimization, and integrated SEO Yoast
Premium, and WpRocket.
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