Hi, I’m Roberto Solano, a senior visual product designer with a passion for blending UX, UI, and brand systems to craft intuitive, visually refined digital products. I thrive on translating complex data and workflows into clear, engaging experiences that balance usability, storytelling, and business impact across SaaS and enterprise platforms. I collaborate closely with product managers, engineers, and stakeholders across the full product lifecycle—from discovery and research to wireframes, prototyping, and high-fidelity UI delivery. I enjoy mentoring teammates, setting design standards, and continuously refining processes to boost quality and consistency.

Roberto Solano

Hi, I’m Roberto Solano, a senior visual product designer with a passion for blending UX, UI, and brand systems to craft intuitive, visually refined digital products. I thrive on translating complex data and workflows into clear, engaging experiences that balance usability, storytelling, and business impact across SaaS and enterprise platforms. I collaborate closely with product managers, engineers, and stakeholders across the full product lifecycle—from discovery and research to wireframes, prototyping, and high-fidelity UI delivery. I enjoy mentoring teammates, setting design standards, and continuously refining processes to boost quality and consistency.

Available to hire

Hi, I’m Roberto Solano, a senior visual product designer with a passion for blending UX, UI, and brand systems to craft intuitive, visually refined digital products. I thrive on translating complex data and workflows into clear, engaging experiences that balance usability, storytelling, and business impact across SaaS and enterprise platforms.

I collaborate closely with product managers, engineers, and stakeholders across the full product lifecycle—from discovery and research to wireframes, prototyping, and high-fidelity UI delivery. I enjoy mentoring teammates, setting design standards, and continuously refining processes to boost quality and consistency.

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Language

English
Fluent
Spanish; Castilian
Fluent
Portuguese
Beginner

Work Experience

Application Designer at TE Connectivity
January 1, 2021 - Present
Revamped and created 64 internal dashboards to deliver data-driven insights that fuel revenue growth and reduce spending in underperforming areas; contributions helped save $7.2M in expenditures, $10.6M in inventory loss, and increase revenue by $21.2M.
Lead Graphic Designer at JetBlue Travel Products
January 1, 2019 - January 1, 2021
Led graphic design initiatives for JetBlue Travel Products, including branding, marketing collateral, and UI assets.
Creative Director at Corey Advertising, LLC.
January 1, 2016 - January 1, 2019
Led creative teams and guided multi-stakeholder creative processes, branding projects, and overarching campaigns for multiple clients.
Lead Graphic Designer/Email Marketing at Swiss Watch International
January 1, 2016 - January 1, 2017
Led graphic design and email marketing initiatives, delivering visual assets and campaigns.
Creative Director/Head of Social Media at Megalodon Marketing
January 1, 2016 - January 1, 2016
Directed creative direction and social media strategy, coordinating campaigns and brand visuals.
Lead Graphic Designer / Email Marketing at SWISS WATCH INTERNATIONAL
January 1, 2016 - January 1, 2017
Developed high-fidelity visual assets for email marketing campaigns, focusing on typography and layout optimization to maximize engagement rates. Executed photography styling and post-production for luxury product visual merchandising online.
Creative Director / Head of Social Media at MEGALODON MARKETING
January 1, 2016 - December 1, 2016
Pioneered the social media visual strategy, increasing overall brand engagement metrics by optimizing content delivery across platforms. Directed concept ideation and execution for short-form video and visual content tailored for social channel algorithms.
UX/UI Application Designer at TE Connectivity
March 1, 2021 - Present
Lead UX/UI design for internal enterprise applications and dashboards supporting operational and executive users. Designed desktop- and table-first dashboards focused on data visualization, performance monitoring, and decision support. Conducted discovery sessions, stakeholder interviews, and usability reviews to inform product direction. Translated complex business data into clear, actionable UI patterns that improved adoption and usability. Collaborated with product managers, engineers, and business stakeholders across the full design life cycle. Improved efficiency by identifying underperforming areas, reducing unnecessary spend, and supporting revenue protection initiatives.
UX/UI Designer / Graphic Designer at JetBlue Travel Products / JetBlue Vacations
April 1, 2019 - March 31, 2021
Designed user-centered digital experiences across web, marketing, and brand platforms. Supported UX and UI design for web, email, and promotional campaigns with a strong focus on clarity and conversion. Contributed to three major digital campaigns generating 10,064 bookings and $17.9M in revenue. Partnered with cross-functional teams to brand and launch the JetBlue Vacations Insider Experience across four international destinations. Built and maintained organized design asset libraries, improving workflow efficiency and consistency.
Creative Director / Senior Designer at Corey Advertising
November 1, 2016 - April 30, 2019
Led design strategy and execution across UX, UI, digital, and brand initiatives for enterprise and consumer clients. Owned creative direction for complex, multi-channel digital projects and RFPs, achieving a 75% close rate. Collaborated directly with clients, product teams, and engineers to translate business requirements into user-focused solutions. Mentored junior designers, led design critiques, and established design standards to improve quality and consistency. Streamlined design workflows, improving team productivity by 25%.
Lead Graphic Designer (UX-Focused eCommerce) at The SWI Group
February 1, 2016 - January 31, 2017
Redesigned email and web user experiences to improve conversion and engagement. Increased click-through rates by 20% and conversion rates by 40% through UX and UI improvements. Led UX enhancements across two ecommerce platforms, increasing average session duration from 5 to 13 minutes. Collaborated with marketing and development teams to support segmentation and personalization strategies.
Designer at Megalodon Marketing
January 1, 2014 - December 31, 2016
Designed digital products, branded experiences, and marketing platforms supporting high-traffic user funnels. Contributed to UX, UI, branding, and content strategy across web, social, and educational products. Supported launches of digital platforms serving 150K+ users.
Designer at Megalodon Marketing | Card One Training Technologies
January 1, 2014 - January 1, 2016
Designed digital products, branded experiences, and marketing platforms supporting high-traffic use funnels. Contributed to UX, UI, branding, and content strategy across web, social, and educational products. Supported launches of digital platforms serving 150K+ users.

Education

AA in Graphic Design, emphasis in Visual Comm. at Broward College
January 11, 2030 - December 18, 2025
High School Diploma, Visual Arts at New World School of the Arts
January 11, 2030 - December 18, 2025
AA in Graphic Design, emphasis in Visual Communications at BROWARD COLLEGE
January 11, 2030 - December 18, 2025
High School Diploma in Visual Arts at NEW WORLD SCHOOL OF THE ARTS
January 11, 2030 - December 18, 2025
Associate’s Degree at Broward College
January 11, 2030 - January 13, 2026
High School Diploma at New World School of the Arts
January 11, 2030 - January 13, 2026
Associate’s Degree – Graphic Design at Broward College
January 11, 2030 - January 26, 2026
High School Diploma – Visual Arts at New World School of the Arts
January 11, 2030 - January 26, 2026

Qualifications

Google UX Design Certificate
January 11, 2030 - January 13, 2026
Google UX Design Certificate
January 11, 2030 - January 26, 2026
In Progress - Google UX Design Certificate
January 11, 2030 - January 26, 2026

Industry Experience

Media & Entertainment, Professional Services, Manufacturing, Travel & Hospitality, Telecommunications, Software & Internet, Retail, Education, Transportation & Logistics