Social Media Specialist with hands-on experience managing brand accounts, creating high-engagement content, and executing platform-specific strategies. I specialize in Instagram content (reels, captions, trends), audience growth, and community management, ensuring consistent brand voice and measurable results. I’ve worked on campaign-based content, event promotions, and performance tracking to improve reach and engagement. If you’re looking for someone who understands both creative content and marketing strategy — I can help scale your digital assets

Social Media Specialist with hands-on experience managing brand accounts, creating high-engagement content, and executing platform-specific strategies. I specialize in Instagram content (reels, captions, trends), audience growth, and community management, ensuring consistent brand voice and measurable results. I’ve worked on campaign-based content, event promotions, and performance tracking to improve reach and engagement. If you’re looking for someone who understands both creative content and marketing strategy — I can help scale your digital assets

Available to hire

Social Media Specialist with hands-on experience managing brand accounts, creating high-engagement content, and executing platform-specific strategies. I specialize in Instagram content (reels, captions, trends), audience growth, and community management, ensuring consistent brand voice and measurable results. I’ve worked on campaign-based content, event promotions, and performance tracking to improve reach and engagement. If you’re looking for someone who understands both creative content and marketing strategy — I can help scale your digital assets

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Language

English
Fluent
Urdu
Fluent
Hindi
Fluent

Work Experience

Social Media Marketing Manager at SmartBrains Technologies Pvt. Ltd
August 1, 2023 - Present
Developed and executed social media strategies across Facebook, Instagram, LinkedIn, TikTok, and YouTube. Created tailored content calendars for US clients, crafted hiring posts for Facebook, LinkedIn, and Instagram, and coordinated office events and milestones with photos and videos. Designed and managed high-converting paid ad campaigns for both the company and US clients. Produced visually appealing graphics, banners, and video ads reflecting US consumer behavior. Engaged with online communities via comments and messages. Analyzed data from various tools to measure campaign performance and optimize strategies. Stayed up-to-date with the latest trends in social media marketing.
Digital Marketing Executive at uConnect Technologies
October 1, 2021 - July 31, 2023
Specialized in comprehensive digital marketing strategies across multiple platforms. Managed and optimized Meta Ads campaigns for high ROI. Created and produced engaging video content and visuals for posts, ads, banners, and marketing materials. Managed and grew social media accounts, planned and scheduled posts, and collaborated with the team to implement cohesive marketing strategies. Conducted market research to identify growth opportunities and tracked/cported performance of campaigns. Stayed current with industry trends and best practices.

Education

BS Public Administration & Governance at National University of Modern Languages
August 13, 2026 - December 1, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Financial Services, Computers & Electronics, Healthcare, Non-Profit Organization, Telecommunications