Available to hire
As an emerging marketing professional with cross-cultural expertise, I specialise in developing purpose-driven brand strategies, digital engagement initiatives, and integrated campaigns that deliver measurable impact. My experience spans SEO optimization, social media storytelling, and cross-channel brand activation, enabling meaningful connections with diverse consumer groups while driving sustainable business growth.
By combining creativity with data-led decision-making, I have supported initiatives that enhanced brand visibility, strengthened consumer loyalty, and achieved strategic objectives. Thriving in collaborative environments, I work effectively with cross-functional teams to deliver innovative and agile marketing solutions aligned with both business goals and societal impact. My ambition is to further expand my expertise in building brands that inspire, empower, and create lasting value for consumers and communities.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Advanced
Work Experience
Freelance Marketing Consultant at Elsecode
June 1, 2025 - PresentProvide end-to-end marketing consulting including brand positioning, campaign strategy, and digital engagement planning for clients across diverse industries. Develop and implement SEO strategies, social media management, and content optimisation to increase online visibility and lead generation. Conduct market research and competitor analysis to inform data-driven decision-making and enhance campaign performance. Collaborate with design and technical teams to deliver integrated marketing solutions aligned with business goals. Successfully contributed to client growth through measurable improvements in brand awareness, customer acquisition, and digital presence.
Digital Marketing Intern at IPP Technologies PTY LTD.
July 31, 2024 - September 5, 2025Developed engaging content for blogs, social media, and websites. Managed and updated social media accounts to boost engagement and followers. Applied search engine optimisation and marketing strategies. Assisted in creating and distributing email marketing campaigns. Tracked and analysed website and social media performance.
Management Trainee Officer - Brands & Marketing at Bombay Sweets & Co.
January 31, 2024 - September 5, 2025Assisted senior managers in developing annual budgets by analyzing historical expenditures and projecting future needs to maximize productivity and profitability. Evaluated market trends to identify potential areas for improvement, driving sales growth through targeted marketing efforts. Designed and executed two multi-channel campaigns with estimated 255,759 YouTube viewers, driving significant brand visibility in target regions. Coordinated with marketing agencies and producers to create and schedule social media content. Reviewed SEO opportunities to ensure campaign alignment with objectives. Maintained inventory of sales support materials and coordinated creation of new materials as needed.
Marketing Coordinator at Renata Limited
October 31, 2023 - September 5, 2025Coordinated marketing campaigns and brand activation events across departments. Managed content creation for social media platforms ensuring alignment with brand voice. Assisted in developing promotional materials and digital assets for product launches. Conducted market research to identify consumer trends and competitor activities. Collaborated with cross-functional teams to optimise campaign performance and audience engagement.
Marketing Intern at NEXT Ventures
February 28, 2023 - September 5, 2025Assisted in planning and executing promotional activities to increase brand visibility. Created engaging social media posts and assisted in scheduling digital content. Conducted market research and competitor analysis to inform marketing strategies. Supported campaign performance tracking and reported key insights to the team. Coordinated with internal teams to ensure alignment of marketing activities with brand objectives.
Freelance Marketing Consultant at Self-employed / Remote clients
June 1, 2025 - PresentProvide end-to-end marketing consulting, including brand positioning, campaign strategy, and digital engagement planning for clients across diverse industries. Develop and implement SEO strategies, social media management, and content optimization to increase online visibility and lead generation. Conduct market research and competitor analysis to inform data-driven decision-making and enhance campaign performance. Collaborate with design and technical teams to deliver integrated marketing solutions aligned with business goals. Contributed to client growth through measurable improvements in brand awareness, customer acquisition, and digital presence.
Digital Marketing Intern at IPP Technologies PTY LTD
July 1, 2024 - September 10, 2025Developed engaging content for blogs, social media, and websites; Managed and updating social media accounts to boost engagement and followers; Applied search engine optimization and marketing strategies; Assisted in creating and distributing email marketing campaigns; Tracked and analysed website and social media performance.
Management Trainee Officer - Brands & Marketing at Bombay Sweets & Co.
January 31, 2024 - September 10, 2025Assisted senior managers in developing annual budgets by analyzing historical expenditures and projecting future needs to maximize productivity and profitability. Evaluated market trends to identify potential areas for improvement, driving sales growth through targeted marketing efforts. Designed and executed two multi-channel campaigns that reached an estimated 255,759 viewers on YouTube, driving significant brand visibility in target regions. Coordinated with marketing agencies and producers to create and schedule social media content. Reviewed SEO opportunities to ensure campaigns are aligned with objectives. Maintained an inventory of sales support materials and co-ordinate to create another one if needed.
Marketing Coordinator at Renata Limited, Bangladesh
October 31, 2023 - September 10, 2025Coordinated marketing campaigns and brand activation events across departments. Managed content creation for social media platforms, ensuring alignment with brand voice. Assisted in developing promotional materials and digital assets for product launches. Conducted market research to identify consumer trends and competitor activities. Collaborated with cross-functional teams to optimise campaign performance and audience engagement.
Marketing Intern at NEXT Ventures, Bangladesh
February 28, 2023 - September 10, 2025Assisted in planning and executing promotional activities to increase brand visibility. Created engaging social media posts and assisted in scheduling digital content. Conducted market research and competitor analysis to inform marketing strategies. Supported campaign performance tracking and reported key insights to the team. Coordinated with internal teams to ensure alignment of marketing activities with brand objectives.
Freelance Marketing Consultant at Remote
June 1, 2025 - PresentProvide end-to-end marketing consulting for clients across diverse industries, including brand positioning, campaign strategy, and digital engagement planning. Develop and implement SEO strategies, social media management, and content optimization to increase online visibility and lead generation. Conduct market research and competitor analysis to inform data-driven decisions and enhance campaign performance. Collaborate with design and technical teams to deliver integrated marketing solutions aligned with business goals.
Digital Marketing Internship at IPP Technologies PTY LTD
July 31, 2024 - September 10, 2025Developed engaging content for blogs, social media, and websites; managed and updated social media accounts to boost engagement and followers; applied search engine optimisation and marketing strategies; assisted in creating and distributing email marketing campaigns; tracked and analyzed website and social media performance.
Management Trainee Officer - Brands & Marketing at Bombay Sweets & Co.
January 31, 2024 - September 10, 2025Assisted senior managers in developing annual budgets by analyzing historical expenditures and projecting future needs to maximize productivity and profitability. Evaluated market trends to identify potential areas for improvement, driving sales growth through targeted marketing efforts. Designed and executed two multi-channel campaigns that reached an estimated 255,759 viewers on YouTube, driving significant brand visibility in target regions. Coordinated with marketing agencies and producers to create and schedule social media content. Reviewed SEO opportunities to ensure campaigns are aligned with objectives. Maintained an inventory of sales support materials and coordinated to create another one if needed.
Marketing Coordinator at Renata Limited
October 31, 2023 - September 10, 2025Coordinated marketing campaigns and brand activation events across departments. Managed content creation for social media platforms, ensuring alignment with brand voice. Assisted in developing promotional materials and digital assets for product launches. Conducted market research to identify consumer trends and competitor activities. Collaborated with cross-functional teams to optimise campaign performance and audience engagement.
Marketing Intern at NEXT Ventures
February 28, 2023 - September 10, 2025Assisted in planning and executing promotional activities to increase brand visibility. Created engaging social media posts and assisted in scheduling digital content. Conducted market research and competitor analysis to inform marketing strategies. Supported campaign performance tracking and reported key insights to the team. Coordinated with internal teams to ensure alignment of marketing activities with brand objectives.
Freelance Marketing Consultant at Remote
June 1, 2025 - PresentProvide end-to-end marketing consulting, including brand positioning, campaign strategy, and digital engagement planning for clients across diverse industries. Develop and implement SEO strategies, social media management, and content optimization to increase online visibility and lead generation. Conduct market research and competitor analysis to inform data-driven decision-making and enhance campaign performance. Collaborate with design and technical teams to deliver integrated marketing solutions aligned with business goals. Successfully contributed to client growth through measurable improvements in brand awareness, customer acquisition, and digital presence.
Digital Marketing Internship at IPP Technologies PTY LTD., Macquarie Park, NSW
July 1, 2024 - September 10, 2025Developed engaging content for blogs, social media, and websites. Managed and updating social media accounts to boost engagement and followers. Applied search engine optimisation and marketing strategies. Assisted in creating and distributing email marketing campaigns. Tracked and analysed website and social media performance.
Management Trainee Officer - Brands & Marketing at Bombay Sweets & Co., Bangladesh
January 1, 2024 - September 10, 2025Assisted senior managers in developing annual budgets by analyzing historical expenditures and projecting future needs to maximize productivity and profitability. Evaluated market trends to identify potential areas for improvement, driving sales growth through targeted marketing efforts. Designed and executed two multi-channel campaigns that reached an estimated 255,759 viewers on YouTube, driving significant brand visibility in target regions. Coordinated with marketing agencies and producers to create and schedule social media content. Reviewed SEO opportunities to ensure campaigns are aligned with objectives. Maintained an inventory of sales support materials and coordinated to create another one if needed.
Marketing Coordinator at Renata Limited, Bangladesh
October 1, 2023 - September 10, 2025Coordinated marketing campaigns and brand activation events across departments. Managed content creation for social media platforms, ensuring alignment with brand voice. Assisted in developing promotional materials and digital assets for product launches. Conducted market research to identify consumer trends and competitor activities. Collaborated with cross-functional teams to optimise campaign performance and audience engagement.
Marketing Intern at NEXT Ventures, Bangladesh
February 1, 2023 - September 10, 2025Assisted in planning and executing promotional activities to increase brand visibility. Created engaging social media posts and assisted in scheduling digital content. Conducted market research and competitor analysis to inform marketing strategies. Supported campaign performance tracking and reported key insights to the team. Coordinated with internal teams to ensure alignment of marketing activities with brand objectives.
Freelance Marketing Consultant at Self-employed
June 1, 2025 - November 3, 2025Provide end-to-end marketing consulting, including brand positioning, campaign strategy, and digital engagement planning for clients across diverse industries. Develop and implement SEO strategies, social media management, and content optimization to increase online visibility and lead generation. Conduct market research and competitor analysis to inform data-driven decision-making and enhance campaign performance. Collaborate with design and technical teams to deliver integrated marketing solutions aligned with business goals. Successfully contributed to client growth through measurable improvements in brand awareness, customer acquisition, and digital presence.
Digital Marketing Internship at IPP Technologies PTY LTD
July 1, 2024 - July 1, 2024Developed engaging content for blogs, social media, and websites. Managed and updated social media accounts to boost engagement and followers. Applied search engine optimization and marketing strategies. Assisted in creating and distributing email marketing campaigns. Tracked and analyzed website and social media performance.
Management Trainee Officer - Brands & Marketing at Bombay Sweets & Co.
January 31, 2024 - January 31, 2024Assisted senior managers in developing annual budgets by analyzing historical expenditures and projecting future needs to maximize productivity and profitability. Evaluated market trends to identify potential areas for improvement, driving sales growth through targeted marketing efforts. Designed and executed two multi-channel campaigns that reached an estimated 255,759 viewers on YouTube, driving significant brand visibility in target regions. Coordinated with marketing agencies and producers to create and schedule social media content. Reviewed SEO opportunities to ensure campaigns are aligned with objectives. Maintained an inventory of sales support materials and coordinated to create another one if needed.
Marketing Coordinator at Renata Limited
October 1, 2023 - October 1, 2023Coordinated marketing campaigns and brand activation events across departments. Managed content creation for social media platforms, ensuring alignment with brand voice. Assisted in developing promotional materials and digital assets for product launches. Conducted market research to identify consumer trends and competitor activities. Collaborated with cross-functional teams to optimise campaign performance and audience engagement.
Marketing Intern at NEXT Ventures
February 1, 2023 - February 1, 2023Assisted in planning and executing promotional activities to increase brand visibility. Created engaging social media posts and assisted in scheduling digital content. Conducted market research and competitor analysis to inform marketing strategies. Supported campaign performance tracking and reported key insights to the team. Coordinated with internal teams to ensure alignment of marketing activities with brand objectives.
Education
Global Master of Business Administration at La Trobe University
March 1, 2024 - September 5, 2025Bachelor of Business Administration | Marketing and MIS at North South University, Bangladesh
January 1, 2019 - June 30, 2023Global Master of Business Administration at La Trobe University
March 1, 2024 - September 10, 2025Bachelor of Business Administration | Marketing and MIS at North South University, Bangladesh
January 1, 2019 - June 1, 2023Global Master of Business Administration at La Trobe University
March 1, 2024 - September 10, 2025Bachelor of Business Administration (Marketing and MIS) at North South University, Bangladesh
January 1, 2019 - June 1, 2023Global Master of Business Administration at La Trobe University
March 1, 2024 - September 10, 2025Bachelor of Business Administration | Marketing and MIS at North South University, Bangladesh
January 1, 2019 - June 1, 2023Global Master of Business Administration at La Trobe University
March 1, 2024 - November 3, 2025Bachelor of Business Administration | Marketing and MIS at North South University, Bangladesh
January 1, 2019 - June 1, 2023Qualifications
Industry Experience
Consumer Goods, Media & Entertainment, Professional Services, Retail, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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