Senior Graphic & Digital Designer Award-winning graphic designer with extensive experience in web, fashion, publishing, product, packaging, and retail design. Proven ability to craft high-impact visual solutions that enhance brand consistency, storytelling, and conversion-driven marketing strategies. Specialized in digital campaign optimization, performance-based design, and data-driven decision-making to maximize engagement and ROI. Strong expertise in marketing metrics, KPIs, heat map analysis, and UX/UI improvements to optimize user journeys. Experienced in both 'Above the Line' (TVC, Digital, Media) and 'Below the Line' (Retail, Activations, Print) marketing strategies, ensuring a cohesive brand experience across all touchpoints. Skilled in Adobe Creative Suite, multiple CMS and e-commerce platforms, and digital performance tools. Project management proficiency, supported by training from Google PM Academy, ensuring the efficient execution of complex, multi-channel campaigns. Adept at collaborating with cross-functional teams to drive business growth through creative, results-oriented design strategies.…

Renata Jourdan

Senior Graphic & Digital Designer Award-winning graphic designer with extensive experience in web, fashion, publishing, product, packaging, and retail design. Proven ability to craft high-impact visual solutions that enhance brand consistency, storytelling, and conversion-driven marketing strategies. Specialized in digital campaign optimization, performance-based design, and data-driven decision-making to maximize engagement and ROI. Strong expertise in marketing metrics, KPIs, heat map analysis, and UX/UI improvements to optimize user journeys. Experienced in both 'Above the Line' (TVC, Digital, Media) and 'Below the Line' (Retail, Activations, Print) marketing strategies, ensuring a cohesive brand experience across all touchpoints. Skilled in Adobe Creative Suite, multiple CMS and e-commerce platforms, and digital performance tools. Project management proficiency, supported by training from Google PM Academy, ensuring the efficient execution of complex, multi-channel campaigns. Adept at collaborating with cross-functional teams to drive business growth through creative, results-oriented design strategies.…

Available to hire

Senior Graphic & Digital Designer

Award-winning graphic designer with extensive experience in web, fashion, publishing, product, packaging, and retail design. Proven ability to craft high-impact visual solutions that enhance brand consistency, storytelling, and conversion-driven marketing strategies. Specialized in digital campaign optimization, performance-based design, and data-driven decision-making to maximize engagement and ROI.

Strong expertise in marketing metrics, KPIs, heat map analysis, and UX/UI improvements to optimize user journeys. Experienced in both ‘Above the Line’ (TVC, Digital, Media) and ‘Below the Line’ (Retail, Activations, Print) marketing strategies, ensuring a cohesive brand experience across all touchpoints. Skilled in Adobe Creative Suite, multiple CMS and e-commerce platforms, and digital performance tools.

Project management proficiency, supported by training from Google PM Academy, ensuring the efficient execution of complex, multi-channel campaigns. Adept at collaborating with cross-functional teams to drive business growth through creative, results-oriented design strategies.

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Work Experience

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Industry Experience

Retail, Consumer Goods, Other
    paper Senior Graphic & Digital Designer – CASA DI CAMPARA

    As the main designer at CASA DI CAMPARA, I lead the creative development and execution of all visual assets across print and digital platforms, ensuring brand consistency and innovation. My role spans multiple disciplines, combining packaging design, branding, digital marketing, and print production to elevate the brand’s presence and engagement.

    Key Responsibilities:
    Packaging & Print Design:

    Creation of packaging designs, labels, tags, and POS displays that align with the brand’s identity and enhance product presentation.
    Development of catalogs, printing patterns, outdoor advertising, and promotional materials to strengthen brand visibility.
    Oversight of print production, ensuring high-quality execution across all tangible brand assets.
    Digital Graphic Design & Advertising:

    Conceptualization and design of media for paid campaigns, including banners, posts, and ads for Google Ads, Pinterest, and LinkedIn.
    Creation of engaging social media content, including animations for Instagram Stories, TikTok, and dynamic ad formats.
    Development of feed concept content, ensuring cohesive visual storytelling across all digital platforms.
    Web & Digital Content Management:

    Regular website updates, optimizing UX/UI design and maintaining an up-to-date brand presence.
    Collaboration with marketing teams to integrate visual assets into multi-channel campaigns.

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