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I'm a B2B Marketing & Communication Specialist with 10+ years of experience in the tech industry (cloud, AI, and EdTech). Proven success in leading APAC campaigns, growing strategic partnerships, and driving regional GTM execution. Adept at aligning brand messaging with business objectives to increase awareness, engagement, and revenue.…

Reny

Marketing Strategist, Marketing Consultant

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I'm a B2B Marketing & Communication Specialist with 10+ years of experience in the tech industry (cloud, AI, and EdTech). Proven success in leading APAC campaigns, growing strategic partnerships, and driving regional GTM execution. Adept at aligning brand messaging with business objectives to increase awareness, engagement, and revenue.…

Available to hire

I’m a B2B Marketing & Communication Specialist with 10+ years of experience in the tech industry (cloud, AI, and EdTech). Proven success in leading APAC campaigns, growing strategic partnerships, and driving regional GTM execution. Adept at aligning brand messaging with business objectives to increase awareness, engagement, and revenue.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Indonesian

Fluent

Work Experience

Marketing Specialist APAC at Lenovo

August 1, 2021 - Present

Led end-to-end APAC marketing campaigns for Lenovo Education, significantly enhancing brand visibility across key markets while aligning local activities with global marketing objectives. Developed and executed go-to-market strategies and ensured effective implementation of global marketing assets. Facilitated training sessions and led events to promote Lenovo Education products, serving as the primary liaison between the global marketing team and the Asia Pacific region.

Sr. Marketing Communications at Nodeflux

July 1, 2018 - Present

Led marketing communications in a leading AI and data-enrichment technology company; drove 30% lead growth through nationwide marketing activations and partnerships. Evaluated the success of events and activities, gathering client feedback to identify areas for improvement. Collaborated with partners, government entities, principals, and community stakeholders to develop and execute go-to-market plans. Demonstrated strong consultative marketing and negotiations skills to support business objectives. Took full ownership of strategic marketing initiatives and ensured seamless coordination internally and externally.

External Communications at TRG Investama

October 1, 2016 - Present

Investment management firm focusing on various industries; managed the reputation of the holding company and its two sister companies, leveraging various media and communication channels to strengthen brand presence. Developed strategic marketing plans and oversaw vertical and horizontal marketing activities to enhance product awareness and foster customer engagement. Provided regular reports and insights to top management, including the Head of Corporate Communication and CEO, ensuring alignment with corporate objectives.

Marketing Communications at Indonesian Cloud

December 1, 2014 - Present

Cloud services provider offering various business solutions. Led the planning and execution of events and offline activities, coordinating closely with the sales team. Managed all events to optimize performance, focusing on increasing lead generation and business opportunities through strategic marketing initiatives. Oversaw lead monitoring by tracking, collecting, and analyzing data from various marketing tools to assess effectiveness. Provided periodic reports on marketing programs, budgets, and activities to the CMO.

Sales Executive at Indonesian Cloud

May 1, 2014 - Present

Cloud services provider offering various business solutions. Fostered strategic partnerships to deliver customized systems solutions, enhancing customer satisfaction and retention. Oversaw sales administration, telemarketing, and customer support. Cultivated in-depth knowledge of cloud computing, ERP, and various business solutions, providing expert guidance to clients.

Marketing Specialist APAC at Lenovo

August 1, 2021 - Present

Led end-to-end APAC marketing campaigns for Lenovo Education, significantly enhancing brand visibility across key markets and aligning local activities with global marketing objectives. Developed and executed go-to-market assets; facilitated training sessions and events; served as liaison between the global marketing team and the Asia Pacific region.

Sr. Marketing Communications at Nodeflux

July 1, 2018 - Present

A leading digital technology company focused on AI and data enrichment. Drove 30% lead growth through nationwide marketing activations and partnerships. Evaluated the success of events and activities, gathered client feedback, and collaborated with partners, government entities, principals, and community stakeholders to develop and execute go-to-market initiatives. Demonstrated strong consultative marketing and negotiation skills to support business objectives. Took full ownership of strategic marketing initiatives with seamless coordination internally and externally.

External Communications at TRGI Investama

October 1, 2016 - Present

Investment management firm focusing on various industries. Managed the reputation of the holding company and its two sister companies, leveraging various media and communication channels to strengthen brand presence. Developed strategic marketing plans and oversaw vertical and horizontal marketing activities to enhance product awareness and foster customer engagement. Provided regular reports and insights to top management, including Head of Corporate Communications and CEO, ensuring alignment with corporate objectives.

Marketing Communications at Indonesian Cloud

December 1, 2014 - Present

Cloud services provider offering various business solutions. Led the planning and execution of events and offline activities, coordinating closely with the sales team. Managed all events to optimize performance, focusing on increasing lead generation and business opportunities through strategic marketing initiatives. Observed lead monitoring by tracking, collecting, and analyzing data from various marketing tools to assess effectiveness. Provided periodic reports on marketing programs, budgets, and activities to the CMO.

Sales Executive at Indonesian Cloud

May 1, 2014 - Present

Fostered strategic partnerships to deliver customized system solutions, enhancing customer satisfaction and retention. Observed sales administration, telemarketing, and customer support. Cultivated in-depth knowledge of cloud computing, ERP, and various business solutions, providing expert guidance to clients.