I am a Senior Art Director and Brand Designer with 13 years of experience turning strategic ideas into distinctive visual identities, campaigns, packaging, digital content, and immersive 3D presentations. I have led creative projects for internationally recognized luxury houses including Louis Vuitton, Balenciaga, Yves Saint Laurent, and Bottega Veneta, while also directing visual work for restaurant franchises and other growing brands. I enjoy combining creative thinking, strong brand systems, and hands-on design expertise to create work that is both memorable and commercially effective.
I am equally comfortable leading creative teams, presenting concepts to clients, and producing detailed visual work myself. My technical strengths include Adobe Creative Suite, motion design, architectural visualization, AI-assisted retouching, prompt engineering, and real-time 3D rendering with Twinmotion and D5 Render. I have helped increase sales by 20% through packaging redesign and reduce production costs by 40% through print-to-digital transformation. I am fluent in French and English, conversational in Italian, and always interested in using new technologies to make creative workflows more efficient and impactful.
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