I’m a designer from North Carolina with 10+ years of experience in visual design, UX/UI, and production design across digital and marketing environments. My core strengths are building clean, functional design systems, creating conversion-focused marketing assets, and translating business requirements into clear visual outputs. I work across Adobe Creative Suite, Canva, and AI-driven tools for image and video generation, with a strong focus on precision, consistency, and execution. What differentiates me is a structured, systems-based approach to design. I focus on clarity, usability, and consistency—producing work that is not only visually strong but also scalable and aligned with business objectives. I am also actively integrating AI-assisted workflows to accelerate production while maintaining quality and control. Employment and project experience Freelance Visual Designer Independent / OOWI Communications 2018 – Present Developed branding systems, marketing assets, and digital design deliverables Designed pitch decks, social content, and campaign visuals for client initiatives Built and structured AI-assisted image and video workflows for scalable content production Visual Design & UX Projects Independent 2016 – Present Created user interface concepts, layout systems, and web-ready design assets Produced presentation design and structured visual communication materials Applied usability principles to improve clarity, hierarchy, and user flow

Ursula Nokonoko

I’m a designer from North Carolina with 10+ years of experience in visual design, UX/UI, and production design across digital and marketing environments. My core strengths are building clean, functional design systems, creating conversion-focused marketing assets, and translating business requirements into clear visual outputs. I work across Adobe Creative Suite, Canva, and AI-driven tools for image and video generation, with a strong focus on precision, consistency, and execution. What differentiates me is a structured, systems-based approach to design. I focus on clarity, usability, and consistency—producing work that is not only visually strong but also scalable and aligned with business objectives. I am also actively integrating AI-assisted workflows to accelerate production while maintaining quality and control. Employment and project experience Freelance Visual Designer Independent / OOWI Communications 2018 – Present Developed branding systems, marketing assets, and digital design deliverables Designed pitch decks, social content, and campaign visuals for client initiatives Built and structured AI-assisted image and video workflows for scalable content production Visual Design & UX Projects Independent 2016 – Present Created user interface concepts, layout systems, and web-ready design assets Produced presentation design and structured visual communication materials Applied usability principles to improve clarity, hierarchy, and user flow

Available to hire

I’m a designer from North Carolina with 10+ years of experience in visual design, UX/UI, and production design across digital and marketing environments.
My core strengths are building clean, functional design systems, creating conversion-focused marketing assets, and translating business requirements into clear visual outputs. I work across Adobe Creative Suite, Canva, and AI-driven tools for image and video generation, with a strong focus on precision, consistency, and execution.
What differentiates me is a structured, systems-based approach to design. I focus on clarity, usability, and consistency—producing work that is not only visually strong but also scalable and aligned with business objectives. I am also actively integrating AI-assisted workflows to accelerate production while maintaining quality and control.
Employment and project experience
Freelance Visual Designer Independent / OOWI Communications
2018 – Present
Developed branding systems, marketing assets, and digital design deliverables
Designed pitch decks, social content, and campaign visuals for client initiatives
Built and structured AI-assisted image and video workflows for scalable content production
Visual Design & UX Projects Independent
2016 – Present
Created user interface concepts, layout systems, and web-ready design assets
Produced presentation design and structured visual communication materials
Applied usability principles to improve clarity, hierarchy, and user flow

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Language

English
Fluent

Work Experience

Creative Manager & Founder at Tobacco & Leaf
January 1, 2023 - Present
Conceptualize and implement AI-driven design strategies; manage the complete production lifecycle for greeting card items; develop and refine visual elements to enhance product appeal and differentiate the brand; lead strategic decision-making in design processes; coordinate with cross-functional teams to align with brand goals.
Brand Ambassador & Lead at Freelance
January 1, 2011 - Present
Represented retail brands in-store, ensuring alignment with organizational goals; executed marketing campaigns to foster meaningful customer connections; gathered feedback and market insights to guide product and marketing strategies; managed events and collateral within tight deadlines.
Canvassing and Social Media Management Intern at Arizona List
January 1, 2023 - December 31, 2023
Produced visual content for social media platforms; scheduled and moderated posts; adhered to data privacy and security protocols; researched backgrounds and qualifications of selected candidates; participated in training and organizational processes.
Senior Visual Designer at Edward Jones
January 1, 2021 - December 31, 2023
Enhanced operational efficiency through standardized production procedures; facilitated data collection, yielding actionable insights for strategy; collaborated with Behavioral Scientist to design and execute efficient user surveys; orchestrated end-to-end production of client materials and marketing assets; translated creative concepts into impactful marketing assets.
Graphic Designer II at T Rowe Price
January 1, 2021 - December 31, 2021
Demonstrated adherence to budgets and deadlines; improved efficiency and reduced lead times through workflow improvements; optimized production and distribution workflows for client, sales, and marketing materials; cultivated collaborative relationships with internal stakeholders to champion best practices; delivered high-quality, brand-compliant project assets.
UX Immersive at General Assembly
January 1, 2020 - December 31, 2021
Mastered user-centered design principles, including research, testing, and iteration; developed skills in empathetic communication, teamwork, and usability to deliver effective design solutions; applied insights to create user-focused strategies and actionable outcomes.
Production Designer at Gumbinner & Davies Communications
January 1, 2020 - December 31, 2020
Collaborated with account managers to revise documents, ensuring seamless implementation and improved client satisfaction; edited and optimized photography to elevate visual impact; contributed to the creation of polished direct mail materials by fostering cross-functional collaboration.
Marketing Production Specialist at T Rowe Price
January 1, 2018 - December 31, 2020
Proficiently executed UI revisions using UXPin, aligning designs with co-brand requirements; provided technical and graphical production support for campaigns; efficiently managed the production and distribution of standardized client, sales, and marketing materials; addressed ad-hoc production design requests; promoted knowledge sharing.
Production Designer at Cella, Inc.
January 1, 2017 - December 31, 2017
Customized web assets with HTML/CSS and repository software; produced high-quality materials across mediums using Canon and Ricoh printers; supported visual design for health supplements clients and a non-profit medical research agency, enhancing websites and assets.
Production Artist at American Cancer Society
January 1, 2016 - December 31, 2017
Streamlined content management workflow by integrating forms into Brandworkz CMS; ensured high-quality digital assets through meticulous editing and QA; collaborated with Art Directors to maintain design excellence across web and print materials; optimized asset tagging in DAM systems and championed accessibility with ADA-compliant PDFs.
Visual Designer at Fidelity Investments
January 1, 2014 - December 31, 2016
Supported compliance initiatives by creating an intuitive SharePoint UX hub; designed engaging assets including logos, UI concepts, and print materials; produced a user-friendly onboarding video to improve tool adoption; enhanced cross-platform functionality and improved data collection for engagement analytics.

Education

BS, Senior Technical Communications, UX at Arizona State University
January 1, 2022 - December 25, 2027
Immersive Bootcamp, User Experience & Generative AI Workshop at General Assembly
January 1, 2021 - December 31, 2021
Immersive Bootcamp, User Experience & Generative AI Workshop at General Assembly
January 1, 2023 - December 31, 2023
Workshop, Analyzing & Presenting Data at Edward Tufte
January 1, 2019 - December 31, 2019
Certificate of Completion, 35 class hours PMP Fast Track® at Corporate Education Group
January 1, 2014 - March 26, 2026
Certificate, Digital Communications & Media at School of Communication Arts
January 1, 2001 - March 26, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Financial Services, Non-Profit Organization, Professional Services, Education, Retail, Software & Internet