I’m a designer from North Carolina with 10+ years of experience in visual design, UX/UI, and production design across digital and marketing environments. My core strengths are building clean, functional design systems, creating conversion-focused marketing assets, and translating business requirements into clear visual outputs. I work across Adobe Creative Suite, Canva, and AI-driven tools for image and video generation, with a strong focus on precision, consistency, and execution. What differentiates me is a structured, systems-based approach to design. I focus on clarity, usability, and consistency—producing work that is not only visually strong but also scalable and aligned with business objectives. I am also actively integrating AI-assisted workflows to accelerate production while maintaining quality and control. Employment and project experience Freelance Visual Designer Independent / OOWI Communications 2018 – Present Developed branding systems, marketing assets, and digital design deliverables Designed pitch decks, social content, and campaign visuals for client initiatives Built and structured AI-assisted image and video workflows for scalable content production Visual Design & UX Projects Independent 2016 – Present Created user interface concepts, layout systems, and web-ready design assets Produced presentation design and structured visual communication materials Applied usability principles to improve clarity, hierarchy, and user flow…

Ursula Nokonoko

I’m a designer from North Carolina with 10+ years of experience in visual design, UX/UI, and production design across digital and marketing environments. My core strengths are building clean, functional design systems, creating conversion-focused marketing assets, and translating business requirements into clear visual outputs. I work across Adobe Creative Suite, Canva, and AI-driven tools for image and video generation, with a strong focus on precision, consistency, and execution. What differentiates me is a structured, systems-based approach to design. I focus on clarity, usability, and consistency—producing work that is not only visually strong but also scalable and aligned with business objectives. I am also actively integrating AI-assisted workflows to accelerate production while maintaining quality and control. Employment and project experience Freelance Visual Designer Independent / OOWI Communications 2018 – Present Developed branding systems, marketing assets, and digital design deliverables Designed pitch decks, social content, and campaign visuals for client initiatives Built and structured AI-assisted image and video workflows for scalable content production Visual Design & UX Projects Independent 2016 – Present Created user interface concepts, layout systems, and web-ready design assets Produced presentation design and structured visual communication materials Applied usability principles to improve clarity, hierarchy, and user flow…

Available to hire

I’m a designer from North Carolina with 10+ years of experience in visual design, UX/UI, and production design across digital and marketing environments.
My core strengths are building clean, functional design systems, creating conversion-focused marketing assets, and translating business requirements into clear visual outputs. I work across Adobe Creative Suite, Canva, and AI-driven tools for image and video generation, with a strong focus on precision, consistency, and execution.
What differentiates me is a structured, systems-based approach to design. I focus on clarity, usability, and consistency—producing work that is not only visually strong but also scalable and aligned with business objectives. I am also actively integrating AI-assisted workflows to accelerate production while maintaining quality and control.
Employment and project experience
Freelance Visual Designer Independent / OOWI Communications
2018 – Present
Developed branding systems, marketing assets, and digital design deliverables
Designed pitch decks, social content, and campaign visuals for client initiatives
Built and structured AI-assisted image and video workflows for scalable content production
Visual Design & UX Projects Independent
2016 – Present
Created user interface concepts, layout systems, and web-ready design assets
Produced presentation design and structured visual communication materials
Applied usability principles to improve clarity, hierarchy, and user flow

See more

Language

English
Fluent

Work Experience

Canvassing and Social Media Management Intern at Arizona List
January 1, 2023 - December 31, 2023
Produced visual content for social media platforms; scheduled and moderated posts; adhered to data privacy and security protocols; researched backgrounds and qualifications of selected candidates; participated in training and organizational processes.
Creative Manager & Founder at Tobacco & Leaf
January 1, 2023 - Present
Conceptualize and implement AI-driven design strategies; manage the complete production lifecycle for greeting card items; develop and refine visual elements to enhance product appeal and differentiate the brand; lead strategic decision-making in design processes; coordinate with cross-functional teams to align with brand goals.
Graphic Designer II at T Rowe Price
January 1, 2021 - December 31, 2021
Demonstrated adherence to budgets and deadlines; improved efficiency and reduced lead times through workflow improvements; optimized production and distribution workflows for client, sales, and marketing materials; cultivated collaborative relationships with internal stakeholders to champion best practices; delivered high-quality, brand-compliant project assets.
Senior Visual Designer at Edward Jones
January 1, 2021 - December 31, 2023
Enhanced operational efficiency through standardized production procedures; facilitated data collection, yielding actionable insights for strategy; collaborated with Behavioral Scientist to design and execute efficient user surveys; orchestrated end-to-end production of client materials and marketing assets; translated creative concepts into impactful marketing assets.
Production Designer at Gumbinner & Davies Communications
January 1, 2020 - December 31, 2020
Collaborated with account managers to revise documents, ensuring seamless implementation and improved client satisfaction; edited and optimized photography to elevate visual impact; contributed to the creation of polished direct mail materials by fostering cross-functional collaboration.
UX Immersive at General Assembly
January 1, 2020 - December 31, 2021
Mastered user-centered design principles, including research, testing, and iteration; developed skills in empathetic communication, teamwork, and usability to deliver effective design solutions; applied insights to create user-focused strategies and actionable outcomes.
Marketing Production Specialist at T Rowe Price
January 1, 2018 - December 31, 2020
Proficiently executed UI revisions using UXPin, aligning designs with co-brand requirements; provided technical and graphical production support for campaigns; efficiently managed the production and distribution of standardized client, sales, and marketing materials; addressed ad-hoc production design requests; promoted knowledge sharing.
Production Designer at Cella, Inc.
January 1, 2017 - December 31, 2017
Customized web assets with HTML/CSS and repository software; produced high-quality materials across mediums using Canon and Ricoh printers; supported visual design for health supplements clients and a non-profit medical research agency, enhancing websites and assets.
Production Artist at American Cancer Society
January 1, 2016 - December 31, 2017
Streamlined content management workflow by integrating forms into Brandworkz CMS; ensured high-quality digital assets through meticulous editing and QA; collaborated with Art Directors to maintain design excellence across web and print materials; optimized asset tagging in DAM systems and championed accessibility with ADA-compliant PDFs.
Visual Designer at Fidelity Investments
January 1, 2014 - December 31, 2016
Supported compliance initiatives by creating an intuitive SharePoint UX hub; designed engaging assets including logos, UI concepts, and print materials; produced a user-friendly onboarding video to improve tool adoption; enhanced cross-platform functionality and improved data collection for engagement analytics.
Brand Ambassador & Lead at Freelance
January 1, 2011 - Present
Represented retail brands in-store, ensuring alignment with organizational goals; executed marketing campaigns to foster meaningful customer connections; gathered feedback and market insights to guide product and marketing strategies; managed events and collateral within tight deadlines.

Education

BS, Senior Technical Communications, UX at Arizona State University
January 1, 2022 - December 25, 2027
Immersive Bootcamp, User Experience & Generative AI Workshop at General Assembly
January 1, 2021 - December 31, 2021
Immersive Bootcamp, User Experience & Generative AI Workshop at General Assembly
January 1, 2023 - December 31, 2023
Workshop, Analyzing & Presenting Data at Edward Tufte
January 1, 2019 - December 31, 2019
Certificate of Completion, 35 class hours PMP Fast Track® at Corporate Education Group
January 1, 2014 - March 26, 2026
Certificate, Digital Communications & Media at School of Communication Arts
January 1, 2001 - March 26, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Financial Services, Non-Profit Organization, Professional Services, Education, Retail, Software & Internet