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I'm a data-driven startup enthusiast passionate about turning data into actionable insights that power strategic decisions in data, strategy, experimentation, research, and agriculture. I thrive on collaborating with cross-functional teams to uncover opportunities, run experiments, and communicate findings in a friendly, approachable way that drives growth and real-world impact.…

Reynerd Dwi Putra

Growth Marketer, Data Scientist, Data Analyst, +2

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I'm a data-driven startup enthusiast passionate about turning data into actionable insights that power strategic decisions in data, strategy, experimentation, research, and agriculture. I thrive on collaborating with cross-functional teams to uncover opportunities, run experiments, and communicate findings in a friendly, approachable way that drives growth and real-world impact.…

Available to hire

I’m a data-driven startup enthusiast passionate about turning data into actionable insights that power strategic decisions in data, strategy, experimentation, research, and agriculture.

I thrive on collaborating with cross-functional teams to uncover opportunities, run experiments, and communicate findings in a friendly, approachable way that drives growth and real-world impact.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Work Experience

Senior Product Manager at Astro

July 1, 2022 - Present

Led HRIS implementation to support 3,000+ blue-collar workers across 50 locations, reducing people management costs by $36,000 per month and surpassing setup goals by 152%. Built an SKU registration engine to streamline the registration process and reduce SKU registration time by 98%. Led a cross-functional team of 8 engineers to manage HRIS and WMS platforms.

Product Manager at KitaBeli

April 1, 2021 - June 1, 2022

Performed in-depth analysis to identify problems and conducted A/B tests to improve user and mitra funnels. Used Agile methodology to drive weekly sprints, increasing monthly feature performance and usage by 5-10%.

Business Development

March 1, 2020 - April 1, 2021

Experimented with user acquisition campaigns to lower CAC to less than $2. Conducted qualitative and quantitative research to capture tier 2 and tier 3 user behaviors. Collaborated with Operations to launch the Mitra program contributing to 80% of current GMV.

Growth Analyst at PT Moka Teknologi Indonesia

September 1, 2019 - March 1, 2020

Improved e-wallet usage by 45% by engaging the merchant community with digital marketing and merchant engagement teams. Improved lead conversion by 30% by creating an efficient merchant funneling process through calls and profiling.

Digital Marketing Specialist at Connections101

April 1, 2019 - August 1, 2019

Managed campaigns and helped increase brand awareness and engagement on social media channels (Facebook, YouTube, Instagram) by 45%. Dedicated a team member to participate in events and media, helping to increase sales by 30%.

Public Relations and Digital Marketing Intern at Speedline Web Solution

October 1, 2018 - January 1, 2019

Increased clients’ satisfaction rate by 10% through reciprocity and relationship nurturing. Helped grow the client database by 20% through client and market research.