I am an Account Manager and Digital Marketing Specialist with over 8 years of experience building trusted relationships with global brands across Latin America and Europe. I design consultative strategies, tailor digital solutions, and drive growth through client retention and upselling. I am currently pursuing an International MBA at IE Business School to sharpen leadership, business analysis, and cross-functional collaboration skills for B2B and technology-driven initiatives.

Ricardo Luque

I am an Account Manager and Digital Marketing Specialist with over 8 years of experience building trusted relationships with global brands across Latin America and Europe. I design consultative strategies, tailor digital solutions, and drive growth through client retention and upselling. I am currently pursuing an International MBA at IE Business School to sharpen leadership, business analysis, and cross-functional collaboration skills for B2B and technology-driven initiatives.

Available to hire

I am an Account Manager and Digital Marketing Specialist with over 8 years of experience building trusted relationships with global brands across Latin America and Europe. I design consultative strategies, tailor digital solutions, and drive growth through client retention and upselling.

I am currently pursuing an International MBA at IE Business School to sharpen leadership, business analysis, and cross-functional collaboration skills for B2B and technology-driven initiatives.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Client Success Executive at HILO
March 1, 2025 - Present
Led development of digital campaign proposals and automation projects focused on client retention and business growth. Monitored client performance, identified optimization and upsell opportunities, and coordinated cross-functional teams to ensure quality delivery and effective stakeholder communication.
Account Manager – Client: Microsoft at WUNDERMAN THOMPSON
July 1, 2023 - October 11, 2025
Managed strategic relationships with Microsoft LATAM stakeholders, acting as the primary liaison between client and internal teams. Provided consultative support to business units, identified growth opportunities and digital improvements, and consolidated performance reports by integrating data from multiple sources.
Account Manager – Clients: Coca-Cola, L’Oréal, Mastercard at MCCANN
February 1, 2022 - October 11, 2025
Supervised multichannel digital campaigns for Coca-Cola, L’Oréal, and Mastercard, ensuring on‑time delivery and KPI achievement. Coordinated creative, media, and data teams to align strategies with client objectives, and delivered post‑campaign analysis and improvement recommendations.
Project Manager – Client: Microsoft at WUNDERMAN THOMPSON
May 1, 2021 - October 11, 2025
Managed email marketing campaigns and virtual events in Salesforce CRM. Oversaw segmentation and delivery tracking to ensure accuracy and timeliness, and collaborated closely with client teams to optimize processes and communication.
Project Manager – Key Clients: Falabella Seguros, Thonet & Vander at MERCODIGITAL
November 1, 2019 - October 11, 2025
Managed performance campaigns across Google Ads and Meta Ads for SMBs and enterprise clients. Led cross-team coordination and optimized lead generation to achieve performance goals.
Digital Project Manager – Strategic Client Accounts at AMBUSH VISUAL SUPPLY
March 1, 2019 - October 11, 2025
Executed digital strategies aligned with client business goals and market objectives. Ensured delivery quality and client satisfaction through continuous follow-up and support.
Client Success Executive at HILO
March 1, 2025 - Present
Development of digital campaign proposals and automation projects focused on client retention and business growth. Continuous monitoring of client performance and identification of opportunities for optimization and upselling. Coordination with internal teams to ensure quality delivery and effective communication with stakeholders.
Account Manager – Client: Microsoft at WUNDERMAN THOMPSON
July 1, 2023 - October 11, 2025
Managed strategic relationships with Microsoft LATAM stakeholders, acting as a key liaison between client and internal teams. Provided consultative support to business units, identifying growth opportunities and proposing digital improvements. Consolidated performance reports and delivered insights integrating multiple data sources.
Account Manager – Clients: Coca-Cola, L’Oréal, Mastercard at MCCANN
February 1, 2022 - October 11, 2025
Supervised multichannel digital campaigns, ensuring delivery timelines and KPI achievement. Coordinated creative, media, and data teams to align strategies with client objectives. Delivered post-campaign analysis and improvement recommendations.
Project Manager – Client: Microsoft at WUNDERMAN THOMPSON
May 1, 2021 - October 11, 2025
Managed email marketing campaigns and virtual events in Salesforce CRM. Oversaw segmentation and delivery tracking, ensuring accuracy and timeliness. Collaborated closely with client teams to optimize processes and communication.
Project Manager – Key Clients at MERCODIGITAL
November 1, 2019 - October 11, 2025
Managed performance campaigns across Google Ads and Meta Ads for SMBs and enterprise clients. Led cross-team coordination and optimized lead generation to achieve performance goals.
Digital Project Manager – Strategic Client Accounts at AMBUSH VISUAL SUPPLY
March 1, 2019 - October 11, 2025
Executed digital strategies aligned with client business goals and market objectives. Ensured delivery quality and client satisfaction through continuous follow-up and support.
Client Success Executive at HILO
March 1, 2025 - Present
Development of digital campaign proposals and automation projects focused on client retention and business growth. Continuous monitoring of client performance and identification of opportunities for optimization and upselling. Coordination with internal teams to ensure quality delivery and effective communication with stakeholders.
Account Manager – Client: Microsoft at WUNDERMAN THOMPSON
July 1, 2023 - October 11, 2025
Managed strategic relationships with Microsoft LATAM stakeholders, acting as a key liaison between client and internal teams. Provided consultative support to business units, identifying growth opportunities and proposing digital improvements. Consolidated performance reports and delivered insights integrating multiple data sources.
Account Manager – Clients: Coca-Cola, L’Oréal, Mastercard at MCCANN
February 1, 2022 - October 11, 2025
Supervised multichannel digital campaigns, ensuring delivery timelines and KPI achievement. Coordinated creative, media, and data teams to align strategies with client objectives. Delivered post-campaign analysis and improvement recommendations.
Project Manager – Client: Microsoft at WUNDERMAN THOMPSON
May 1, 2021 - October 11, 2025
Managed email marketing campaigns and virtual events in Salesforce CRM. Oversaw segmentation and delivery tracking, ensuring accuracy and timeliness. Collaborated closely with client teams to optimize processes and communication.
Project Manager – Key Clients: Falabella Seguros, Thonet & Vander at MERCODIGITAL
November 1, 2019 - October 11, 2025
Managed performance campaigns across Google Ads and Meta Ads for SMBs and enterprise clients. Led cross-team coordination and optimized lead generation to achieve performance goals.
Digital Project Manager – Strategic Client Accounts at AMBUSH VISUAL SUPPLY
March 1, 2019 - October 11, 2025
Executed digital strategies aligned with client business goals and market objectives. Ensured delivery quality and client satisfaction through continuous follow-up and support.
Client Success Executive at HILO
March 1, 2025 - Present
Development of digital campaign proposals and automation projects focused on client retention and business growth. Continuous monitoring of client performance and identification of opportunities for optimization and upselling. Coordination with internal teams to ensure quality delivery and effective communication with stakeholders.
Account Manager – Microsoft at WUNDERMAN THOMPSON
July 1, 2023 - October 11, 2025
Managed strategic relationships with Microsoft LATAM stakeholders, acting as a key liaison between client and internal teams. Provided consultative support to business units, identifying growth opportunities and proposing digital improvements. Consolidated performance reports and delivered insights integrating multiple data sources.
Account Manager – Coca-Cola, L’Oréal, Mastercard at MCCANN
February 1, 2022 - October 11, 2025
Supervised multichannel digital campaigns, ensuring delivery timelines and KPI achievement. Coordinated creative, media, and data teams to align strategies with client objectives. Delivered post-campaign analysis and improvement recommendations.
Project Manager – Microsoft at WUNDERMAN THOMPSON
May 1, 2021 - October 11, 2025
Managed email marketing campaigns and virtual events in Salesforce CRM. Oversaw segmentation and delivery tracking, ensuring accuracy and timeliness. Collaborated closely with client teams to optimize processes and communication.
Project Manager – Falabella Seguros, Thonet & Vander at MERCODIGITAL
November 1, 2019 - October 11, 2025
Managed performance campaigns across Google Ads and Meta Ads for SMBs and enterprise clients. Led cross-team coordination and optimized lead generation to achieve performance goals.
Digital Project Manager – Strategic Client Accounts at AMBUSH VISUAL SUPPLY
March 1, 2019 - October 11, 2025
Executed digital strategies aligned with client business goals and market objectives. Ensured delivery quality and client satisfaction through continuous follow-up and support.

Education

Bachelor of Science at UCES Buenos Aires, Argentina
March 1, 2010 - March 31, 2016
International MBA – Master of Business Administration at IE Business School
September 1, 2023 - December 1, 2024
Bachelor of Social Communication at UCES Buenos Aires
March 1, 2010 - March 1, 2016
International MBA at IE Business School
September 1, 2023 - December 31, 2024
Bachelor of Social Communication at UCES Buenos Aires
March 1, 2010 - March 1, 2016
International MBA – Master of Business Administration at IE Business School
September 1, 2023 - December 1, 2024
Bachelor of Social Communication at UCES
March 1, 2010 - March 1, 2016
International MBA at IE Business School
September 1, 2023 - December 1, 2024
Bachelor of Social Communication at UCES
March 1, 2010 - March 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Consumer Goods, Financial Services, Professional Services, Media & Entertainment, Retail