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I'm a marketing graduate from Portucalense University in Porto, currently pursuing a Postgraduate in Sales Management at IPAM Porto. I focus on strategic analysis and planning that precedes commercial activity, and I bring a proactive, collaborative attitude to teamwork and problem solving. During a curricular internship, I served as a Social Media Marketing Manager at InnovStar, gaining hands-on experience with digital channels, content management, and tight deadlines. I collaborated on social media plans, designed posts with Canva and edited videos with Clipchamp across Instagram, Facebook, and LinkedIn, aligned activities with brand objectives, and monitored performance to identify new opportunities, including Google Ads.…I'm a marketing graduate from Portucalense University in Porto, currently pursuing a Postgraduate in Sales Management at IPAM Porto. I focus on strategic analysis and planning that precedes commercial activity, and I bring a proactive, collaborative attitude to teamwork and problem solving. During a curricular internship, I served as a Social Media Marketing Manager at InnovStar, gaining hands-on experience with digital channels, content management, and tight deadlines. I collaborated on social media plans, designed posts with Canva and edited videos with Clipchamp across Instagram, Facebook, and LinkedIn, aligned activities with brand objectives, and monitored performance to identify new opportunities, including Google Ads.

Ricardo Machado

Social Media Manager, Content Creator, Content Designer, +2

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I'm a marketing graduate from Portucalense University in Porto, currently pursuing a Postgraduate in Sales Management at IPAM Porto. I focus on strategic analysis and planning that precedes commercial activity, and I bring a proactive, collaborative attitude to teamwork and problem solving. During a curricular internship, I served as a Social Media Marketing Manager at InnovStar, gaining hands-on experience with digital channels, content management, and tight deadlines. I collaborated on social media plans, designed posts with Canva and edited videos with Clipchamp across Instagram, Facebook, and LinkedIn, aligned activities with brand objectives, and monitored performance to identify new opportunities, including Google Ads.…I'm a marketing graduate from Portucalense University in Porto, currently pursuing a Postgraduate in Sales Management at IPAM Porto. I focus on strategic analysis and planning that precedes commercial activity, and I bring a proactive, collaborative attitude to teamwork and problem solving. During a curricular internship, I served as a Social Media Marketing Manager at InnovStar, gaining hands-on experience with digital channels, content management, and tight deadlines. I collaborated on social media plans, designed posts with Canva and edited videos with Clipchamp across Instagram, Facebook, and LinkedIn, aligned activities with brand objectives, and monitored performance to identify new opportunities, including Google Ads.

Available to hire

I’m a marketing graduate from Portucalense University in Porto, currently pursuing a Postgraduate in Sales Management at IPAM Porto. I focus on strategic analysis and planning that precedes commercial activity, and I bring a proactive, collaborative attitude to teamwork and problem solving.

During a curricular internship, I served as a Social Media Marketing Manager at InnovStar, gaining hands-on experience with digital channels, content management, and tight deadlines. I collaborated on social media plans, designed posts with Canva and edited videos with Clipchamp across Instagram, Facebook, and LinkedIn, aligned activities with brand objectives, and monitored performance to identify new opportunities, including Google Ads.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Advanced

Work Experience

Social Media Marketing Manager at InnovStar

March 1, 2025 - May 31, 2025

Defined social media guidelines and content ideas; collaborated with the team to align marketing strategy and execution; designed posts (Canva) and edited videos (Clipchamp) across Instagram, Facebook, and LinkedIn; planned and developed Social Media Plans aligned with brand objectives (B2B); scheduled content to ensure consistency in tone and posting (Meta Business, HeroPost); monitored performance and supported ongoing optimization of content and targeting with Google Ads.